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Learnings from Successful Technology Kickstarter Projects

Digital Marketing
2 Min Read

Originally published January 26, 2015 , updated on May 31, 2023

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Published Date: The date when the blog went live on GL website. Updated Date: The latest date when the GL Content team updated this blog.

Various sectors now use Kickstarter to raise funding, technology is no exception. In the PDF below find the specifics of the leading companies who raised several times over the amount they were set to raise. For instance, First Domestic Robot That Tracks Intruders! raised 24,952% over the amount it was meant to raise to make it’s project a reality. Here is an analysis of what’s common between the various successful companies:

To Raise Over $10k for Technology


Pre-requisite: You should be building something truly revolutionary. Like a 3D printing pen, smart-home
⁃ Making life truly easy for everyday tech i.e. home devices, keyboards, flashlights and more
⁃ Empowering everyday people to do amazing stuff at low prices. Eg: 3D printing technology, coding for real devices (for kids),
⁃ Become healthy with quantifiable results. Eg: vest burns up to a pound of fat per week (500 calories/day
⁃ Available for most devices. Experts observed that most oversubscribed projects were universal; i.e. they worked on most devices. Even if they were only for mobile devices they supported iOS and Android.

To Raise under $10k


Pre-requisite: The item is in-expensive to buy for the end user
⁃ Applicable to a large audience irrespective of gender, profession and age. Example: Yoga classes, home safe of intruders and 3D laser scanner
⁃ Fun to have or use, could be a potential hobby. Example: guitar hero for real instruments, 3D scanners for

Other observations:
⁃ All the companies that raised money via Kickstarter in the technology section had great descriptions. They were able to define their product in under 10 words. Example: The World’s First 3D Printing Pen, Calorie Burning Vest, Cool-Ink 3D Pen,
⁃ Had a wow-factor in it’s description. Example: Designed by a NASA scientist, The world’s first and best 3D printing pen and Winner of the 2015 CES Best of Innovation

Analysis based on companies:  

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