Approach to Strategy and
There are many
ways in which we help businesses through our digital strategy and
keyword planning services. Some of the goals we steer you to achieve involve:
Through consultations, we can scope your needs and deliver to industry demands.
What Makes Us Unique in Strategy &
Our keen interest in listening to our customers and working together with them to build strategies that are not only effective but lead to lasting relationships is what sets us apart. With a globally located team with diverse skills and experience, we can assign the appropriate people to each task.
This enables us to bring together a team that meets every business’s project and budget demands. Additionally, with digital content writers across multiple time zones, we’re able to work timeously to deliver on strict and urgent deadlines.
Our digital strategy and keyword planning services come tried and tested with over a decade of helping businesses build strong reputations and increase customer growth. We create strategies that deliver measurable results through detailed reports, insights and consistent consultations with your business’s experts.
With every resource used carefully, we put nothing to waste, making sure you only spend money on what you need to get the best results.
Our Digital Marketing
A digital marketing strategy aims to increase views across all platforms. The more people who see your online content, the more likely they are to visit your website. And, once they’re on your website with engaging content, their interest could be converted into a sale.
So, how do you know all this is happening? The Goodman Lantern team comprises highly skilled digital marketers who use data-specific tools to compile detailed reports that cut across all your business’s digital platforms.
These reports present precise results based on the goals set out in our digital strategy and keyword planning service. Reporting is the only way to determine ROI, which informs whether your business is making money.
Our Clients Love Working With Us Because We Believe in Collaboration
At Goodman Lantern we’re all about building long-term, successful relationships with our clients. We take the time to get to know their business AND the people behind the brand. In true collaborative spirit, we do everything we can to tell your story and help your business grow.
“Goodman Lantern has an unparalleled level of skill and talent, coupled with a keen understanding of implementation.”
“Whenever we’ve provided feedback or suggestions they have always been receptive and open to making changes.”
“We are delighted with our collaboration with Goodman Lantern because in addition to always delivering the content on time, they have also been extremely responsive to all our requests. Moreover, it was a real pleasure to work with a team that is both very professional and fundamentally human.”
Digital Strategy & Keyword Planning FAQs
Most Content Management Systems (CMS) websites have easy to integrate SEO plugins. They usually have a free version of the plugin and you’ll have to pay for more advanced versions. The point is, used together with good content, it’ll get you started.
It’s hard to say, but the adage, “You get what you pay for” is true. There are thousands of platforms where you can promote your business for free. You should take advantage of them. However, quite often free channels offer a “hit or miss” opportunity. You’ll likely have to pay for more predictable results.
All CMS platforms have real-time traffic results so you’re aware of the kind of traffic your website is getting. For more detailed reports and more consumer-focused insights, Google Analytics comes highly recommended.
Get in Touch
Book a discovery call with us to learn more about our strategy and keyword planning services. We’d like to help you implement a plan that will lead to the steady improvement of your website and business.