Grow Your Visibility with Pinterest Management
Pinterest has in-built analytics, which allows businesses to monitor the performance of their pins. This will enable you to get a tangible sense of how Pinterest management services grow your visibility.
Additionally, a Pinterest management agency will use these analytics to adapt its strategy over time. This is to the end of maximising business growth through online content.
Why Your Business Needs Pinterest
The benefits of Pinterest management services for businesses can be wide-ranging. Often, it can be tricky to balance an effective content strategy whilst focusing on the day-to-day running of a business.
By using a Pinterest management agency, your business will have all its resources available to deliver your products and services to the highest quality. These services should also ensure an equal level of quality is associated with your brand image.
Pinterest management services can drive traffic to your business, both in the form of potential customers and business contacts. This works towards boosting sales for your business.
Our Pinterest Marketing Process
At Goodman Lantern, our Pinterest marketing process covers many angles to deliver on your business goals. We take a strategic, flexible approach that emphasises audience engagement.
We establish early on the sort of content that will prove most effective for you with us. This encompasses formatting, language, visuals, data and distribution methods. Our process evolves the more time we spend with each client.
The result is that your business is supported by quality marketing content that uses advanced SEO techniques. You’ll then see greater levels of social engagement, lead generation and onboarding.
Management & Reporting
We like to keep our clients in the loop and give updates on how their content is performing. Resultantly, our Pinterest marketing services include analytics reports. This shows you metrics concerning your profile, how individual pins are performing and the types of people your brand is reaching.
How Goodman Lantern Pinterest
Marketing Services Work
It means identifying the features and techniques that will prove most effective for content on Pinterest. This includes using the keywords and hashtags that are most appealing to your target audience. We also devise visual elements for pins to catch the user’s attention.
Goodman Lantern will always measure the performance of your content to inform and develop future strategies. For our Pinterest management services, this means gathering data related to profile interaction and pin performance. We adapt our range of marketing tools to maximise visibility and increase long term business growth.
This holistic approach allows you to tap into your target audience and capitalise on the nature of your customer base. Thanks to successful lead generation services and lead retention practices, you’ll see sales soar.
Goodman Lantern’s content creation services don’t just benefit individual businesses either. We help brands to both expand their reach and increase their authority.
Goodman Lantern is a content marketing agency with years of experience, and we’re here to help.
Our Clients Love Working With Us Because We Believe in Collaboration
At Goodman Lantern we’re all about building long-term, successful relationships with our clients. We take the time to get to know their business AND the people behind the brand. In true collaborative spirit, we do everything we can to tell your story and help your business grow.
“Kickstarter campaign and contacting lists of businesses in the pool industry. They helped us run a $45,000 campaign over two months.”
“Goodman Lantern successfully delivered content on time. The feedback and professionalism have been great. They are very effective.”
“The first project I did with Goodman Lantern was about hard to obtain data. That being said, my client won the bid, so the meeting was a great success. I received great praise for being able to pull off something so fast. It was very professional, cost-efficient and we got the partnership deal.”
Pinterest Management Services FAQs
Yes! Within Pinterest’s terms of service, businesses operate through business accounts. It is within your interest to do so, though, as it gives you access to extra features like Pinterest analytics. Feel free to convert an existing personal account or start fresh.
No. While old pins might present an outdated image of your business, they have the potential to generate new leads all the same. Furthermore, they will be inaccessible by proxy over time due to the wealth of new content you put out. The ability of old pins to go viral can also make them a powerful marketing asset.
It’s a bit of a trick question, as a diverse content plan will usually suit you best. Blogging is the best content for SEO purposes and developing brand authority. However, short-form visual content can effectively grab the attention of potential customers.
We estimate followers on Pinterest aren’t as crucial for marketing as those on YouTube or Instagram. However, making connections with followers can be highly beneficial, and so they should by no means be discounted.
Get in Touch
Utilising online platforms like Pinterest for marketing content is bread and butter for us. The best bit? Pinterest management services are just one part of what we offer. Discover how much your business could benefit from an expert content marketing strategy by contacting Goodman Lantern today.