Originally published July 23, 2021 , updated on May 27, 2022

Press Release
Writing Services

Have a company or product announcement? At Goodman Lantern, our press release writing services guarantee professional and informative content for your desired audience and customers.

Press Release Writing Services

Our team of professional writers is made up of journalists, editors, and other industry professionals. Together, we know exactly what the media wants to read and write about. We assign each client a press release writer and, with input from you, we develop a voice and story for your organisation.

 

Make use of our press release writing services today so you can tell your brand’s story tomorrow.

Why do You Need this Service?

Expert writers produces press releases people actually want to read.

Far too often, these releases get lost in the mailbox of busy journalists and editors. Not with us.

 

Our writing is catchy and informative. We create press releases that assist with product and company announcements, but also craft copy that will tie into whatever the news agenda is at the time. We have written B2B, SaaS and consumer press releases. There’s nothing that our communication professionals cannot tackle.

Industries We Serve

saas

SaaS

The SaaS industry grows stronger and bigger every year. There is so much information that needs to reach the right people as the sector grows. You should hire press release writers to adequately get your messages and announcements to the right media and customers.

Telecommunications

The telecoms industry is fast-growing and there are product and company updates on a regular basis. You might not have time to write the press releases needed to keep up. At Goodman Lantern, our professional press release writers are able to keep on top of things and ensure you receive quality press releases, quickly.

Banking, Finance and Insurance

With our press release writing services, we add some personality to your insurance company. We break down complicated terms and present the information in a way that is easy to understand. We use media announcements, stories, and releases to position you as a thought leader in your field.

software

IT & Software

At Goodman Lantern, we use press releases to tell a story the media and your customers want to hear. We present software information and announcements in an informative and interesting way.

Augmented Reality

Whether you are launching a new Augmented Reality product or are expanding the uses of your current product – its promotion in the press is a crucial part of its marketing. With Goodman Lantern’s Press Release Writing Services for Augmented Reality, the right content will reach the right industry media. 

 

We craft press releases that do justice to your products and brand. Using a fresh and persuasive tone, we offer attractive information to journalists and members of the press. Our press releases are tailored to the Augmented Reality industry’s popular publications and news outlets, ensuring that your information always makes the news.

Testimonials

Pricing Plans

We tailor-make packages and pricing structures to suit your budget. No matter what your content needs, we can work out a plan perfectly aligned with your requirements.

Why GL?

No matter what type of content we are creating for you, Goodman Lantern delivers easy to understand and authoritative writing services. Through our services, we position your brand as an industry leader among your peers and customers.

native-english

Native-English Content Writers

With a team of first-language English content writers based around the world, Goodman Lantern is able to tap into the skills of a range of industry experts. Together, we take your marketing efforts to the next level.

SEO Content Writing

SEO Experts

We are leaders in the field of search engine optimisation. We do in-depth research and use industry-appropriate keywords to get your business noticed and to generate leads.

high

High Conversion Rate

With a professional writing team who are constantly on top of industry trends, we write content that converts into new customers and sales for your business.

tho

Thorough in Our Approach

We write research-driven content based on factual information. We dedicate a large portion of our time to this process to ensure everything is cross-checked and accurate.

highS

High Content Standards

We have developed an in-house knowledge base, built on the highest industry standards. This means you can expect only the best with every piece of content we write for your business.

personalA

Personal attention

With your dedicated project manager, you are guaranteed personal attention and a direct line to the team working on your project. This ensures that projects stay on track and all deadlines are met every time.

Press Releases FAQs

What is the purpose of a press release?

Press releases are an effective marketing tool for attracting mainstream and niche media attention. It imparts essential company news to the media and guides writers covering your information. This is useful as it allows you to control the narrative that is shared with the larger public. 

Timely and informative press releases can help generate buzz around product launches, events, and any new updates in your company. Businesses also publish digital press releases on their website to help with SEO.

What do your Press Release writing services include?

Goodman Lantern offers premium Press Release writing services that take care of all your media communication needs. We craft user-centric, jargon-free press releases for journalists, editors, and other media personnel. We share your news in emotionally engaging ways that will grab the attention of any reader.

From catchy headlines to succinct press release copywriting to persuasive call-to-actions – we create keyword-rich, newsworthy content that will get you the right media exposure. Our Press Release content writing has helped many clients drive traffic to their websites, generate quality leads, and boost conversions. 

What types of companies do you offer Press Release content writing to?

Press releases are useful for businesses in every industry. Many news outlets and industry magazines are great mediums to reach the general public and your niche market. Thus, our professional press release writing service has been employed by various companies to support their marketing and communications goals. 

Our diverse clientele comes from various sectors, including SaaS, Telecom, IT & Software, Tech Automation, Accounting & Tax, Media & Entertainment, Education, Travel & Leisure, and eCommerce. 

How do I make the most out of my press releases?

Press releases should align with your marketing and business goals for you to get the most out of them. Suppose the aim is to raise organic website traffic and optimise the press release for search engines and social media. In that case, you can include links to specific pages on your company website, landing pages, or blogs. 

Our Press Release writing services integrate press releases into your content marketing strategy to ensure it reaches its full potential. We get you maximum exposure by using appropriate SEO keywords and search terms and posting press releases on your website and social media. We also monitor marketing metrics for press releases to see how readers react to them. 

How do you measure the success of your Press Releases?

There are several metrics by which we can gauge the success of our press releases. Open rates and media coverage are two important ones. Open rates check if the press release is being opened by the right audience. Media coverage shows us if the press release led to published articles and stories by the media. 

Once a story has been published, the website traffic and conversion rates evaluate how much traffic was generated as a result and if it led to buying decisions, sales, and revenue. 

As part of our PR writing services, we keep track of metrics to understand the end users better. It also helps us tweak our press release copywriting to improve results.

How does high-quality Press Release copywriting help my business?

The main goal of a press release is to get news coverage. It generates interest with news writers, journalists, and reporters, telling them about your company and your products and services. This raises brand awareness in your target audience when they hear about your company from trusted sources. 

High-quality press release copywriting educates your readers, drives website traffic, and provides content variety. With quotes from your company, your management, and team members, press releases also position you as a thought leader in your field. 

Goodman Lantern has a team of talented content writers and industry experts. Having been on the receiving end of press releases, they know exactly what works and what doesn’t. Increase your chances of success with media coverage with our press release writing services

How do I get started?

Book a call with us today and find out how our professional Press Release writing services can help you grow your business. Reach us at +44 3300270912 or email us at [email protected]

Press Releases FAQs

What is the purpose of a press release?

Press releases are an effective marketing tool for attracting mainstream and niche media attention. It imparts essential company news to the media and guides writers covering your information. This is useful as it allows you to control the narrative that is shared with the larger public. 

Timely and informative press releases can help generate buzz around product launches, events, and any new updates in your company. Businesses also publish digital press releases on their website to help with SEO.

What do your Press Release writing services include?

Goodman Lantern offers premium Press Release writing services that take care of all your media communication needs. We craft user-centric, jargon-free press releases for journalists, editors, and other media personnel. We share your news in emotionally engaging ways that will grab the attention of any reader.

From catchy headlines to succinct press release copywriting to persuasive call-to-actions – we create keyword-rich, newsworthy content that will get you the right media exposure. Our Press Release content writing has helped many clients drive traffic to their websites, generate quality leads, and boost conversions. 

What types of companies do you offer Press Release content writing to?

Press releases are useful for businesses in every industry. Many news outlets and industry magazines are great mediums to reach the general public and your niche market. Thus, our professional press release writing service has been employed by various companies to support their marketing and communications goals. 

Our diverse clientele comes from various sectors, including SaaS, Telecom, IT & Software, Tech Automation, Accounting & Tax, Media & Entertainment, Education, Travel & Leisure, and eCommerce. 

How do I make the most out of my press releases?

Press releases should align with your marketing and business goals for you to get the most out of them. Suppose the aim is to raise organic website traffic and optimise the press release for search engines and social media. In that case, you can include links to specific pages on your company website, landing pages, or blogs. 

Our Press Release writing services integrate press releases into your content marketing strategy to ensure it reaches its full potential. We get you maximum exposure by using appropriate SEO keywords and search terms and posting press releases on your website and social media. We also monitor marketing metrics for press releases to see how readers react to them. 

How do you measure the success of your Press Releases?

There are several metrics by which we can gauge the success of our press releases. Open rates and media coverage are two important ones. Open rates check if the press release is being opened by the right audience. Media coverage shows us if the press release led to published articles and stories by the media. 

Once a story has been published, the website traffic and conversion rates evaluate how much traffic was generated as a result and if it led to buying decisions, sales, and revenue. 

As part of our PR writing services, we keep track of metrics to understand the end users better. It also helps us tweak our press release copywriting to improve results.

How does high-quality Press Release copywriting help my business?

The main goal of a press release is to get news coverage. It generates interest with news writers, journalists, and reporters, telling them about your company and your products and services. This raises brand awareness in your target audience when they hear about your company from trusted sources. 

High-quality press release copywriting educates your readers, drives website traffic, and provides content variety. With quotes from your company, your management, and team members, press releases also position you as a thought leader in your field. 

Goodman Lantern has a team of talented content writers and industry experts. Having been on the receiving end of press releases, they know exactly what works and what doesn’t. Increase your chances of success with media coverage with our press release writing services

How do I get started?

Book a call with us today and find out how our professional Press Release writing services can help you grow your business. Reach us at +44 3300270912 or email us at [email protected]

Get in Touch

Connect with us to take your brand to the next level. We will help you decide what the best content marketing approach for your business would be. Book a discovery call with us and we’ll get started on a quick marketing audit to help you figure out your next steps.