Originally published December 2, 2021 , updated on January 23, 2023
Goodman Lantern’s content writing services for the Education sector can help you inspire minds across demographics. We use high quality content to attract your ideal customer base and boost sales.
Digital Technology Is Shaping the Future of Education
Businesses are replacing traditional marketing methods with a more individual approach. They are showing an interest in having a conversation with their customers. They are telling them they care. This positions their service as an exclusive experience. Who doesn’t love that?
Marketing and Advertising agencies stand to gain customers and profits by doing their homework. As a content marketing company, we carry out in-depth research into industry and customer trends. Our content marketing strategies are always driven by solid data, giving them that added layer of credibility.
Education Content Is an Effective Way to Tap Into Potential Customers
Here are just some of the ways in which content can help your Education business grow
Education businesses use content as an effective way to express the value of their product to students, professionals, and institutions.
Informational content, when presented well, can help companies elevate their brand, build trust with their audience, and increase enrollment numbers.
Companies are embracing new methods of digital marketing, such as social media, to appeal to the younger generations that make up much of their target audience.
The right content can relay important information and cultivate strong brand connections with existing and prospective consumers.
How Can We Help You Grow?
We use a clever combination of marketing strategies
From social media to website content, we use a variety of marketing strategies to promote your product or service.
We understand your audience
Our team of Education content writers takes the time to research and understand your audience to better engage with them to increase your customer base and revenue.
Our content distribution targets all demographics
With our content distribution strategy, we get the right content to the right consumer at the right time. We convey your message to a large audience in a cost-effective manner.
We craft original and creative content to get your company noticed
In a market that is crowded with products and businesses, we get you noticed with high quality content that is memorable and valuable.
Read all about our work for our clients in the case studies below.
We can help optimize website content for your online store
Our eCommerce content writing services were used by a well-known global manufacturer of power tools to optimize their product and category descriptions. Our involvement led to a 40% increase in website traffic.
Using long form content, we can amplify yours sales and boost your online presence
An e-commerce software firm needed our services to create a long form content. This allowed us to offer consistent and compelling content to educate their audience.
Goodman Lantern has an unparalleled level of skill and talent, coupled with a keen understanding of implementation.Owner, Promo
What truly stands out about them (Goodman Lantern) is their seamless project management and content delivery, combined with a wildly diversified pool of experts. No matter what you need content for, if you want it written by native speakers, about complex topics, and delivered on time, Goodman Lantern is your best bet.Stapho Thienpont, The Marketing Family
The communication is excellent and you receive responses within 24 hours.Flatworld Solutions
We tailor-make packages and pricing structures to suit your budget. No matter what your content needs, we can work out a plan perfectly aligned with your requirements.
Here’s How Our Professional Education Content Writers Can Help You
At Goodman Lantern, there are a number of factors that make us perfectly suited to be your preferred content marketing agency.
A Wide Network of Native-English Content Writers
Our large team of native English copywriters and editors have in-depth knowledge of your geography and industry. We have vast resources at our disposal, available to work across different time zones. So, no matter where you are based, we have a team that is able to assist you.
Our team is in the know about the latest in SEO rules and expectations. We write all online pieces with best practices in mind so that over time, your business ranks high in search results.
High Lead Generation
With our professional content writing and editing services, we develop solid leads for your team to follow up on. Many of these leads turn into customers. All of this because of top-quality content.
Experts at What We Do
Our content writers and editors are all experienced journalists and media experts. Along with our content team, we also have business experts that we lean on for business growth ideas and advice.
Ahead of The Trends
We are on top of industry trends and know how to use these to grow your business through content. We ensure that your business is ahead of the trends, too.
No matter what your content needs are, we are able to create and deliver on time and with professionalism. We never miss a deadline and we work with you to ensure that we not only deliver according to the brief, but that we exceed expectations.
How do you approach content writing for Education companies?
Most businesses in the Education industry need to reach a new audience regularly. To attract and engage potential customers, they need to spread information about their products and services effectively. This is where our education content writing services come in.
We offer a range of content writing and marketing services designed for educational institutions and eLearning companies. This spans website content, blog and article writing, course content creation, and brochure and ad copy. We help establish you as accessible guides and progressive leaders in society. So, whether you need social media posts to appeal to young students, a monthly newsletter to update parents, or ad material for a digital training platform – you are in the right place.
What types of Education companies do you work with?
The Education industry spans the public, private, and non-profit sectors. It includes organisations at various grade levels ranging from primary schools to universities to training centers. We work with clients from all verticals within the industry.
Be it a local education authority or an online learning site, our education content writers help express the value of their product to their target audience.
Do you offer technical content writing services?
Yes, we do! Our team of education content writers pools in their expertise to craft educational and engaging technical content. For each project, we make sure to do our homework. All of our technical content is grounded in solid data and credible research.
We provide well-crafted research content such as research papers, white papers, and business plans. We also produce concise and compelling eBooks, guides, and handbooks. Our team of education content writers and editors also offers proofreading and editing services.
How do I make an engaging and informative website for my organisation?
The key to making a good website is to give your target market what they are looking for. In terms of information, tell them about your school or organisation, its culture and values, and its people. Make the content on fees, infrastructure, or curriculums readily available.
There are many ways to make their experience more engaging as well. You can include interactive elements such as chatbots or a virtual tour. You can generate leads with a calendar showing upcoming school events and sports meets. Photo galleries, classroom videos, and blogs are other non-promotional content that can take your website from good to great.
Why do I need a blog for my business? What would you writers include on it?
An SEO blog helps you fill your website with relevant, curated content. SEO content increases your page ranking in search engines. This makes it easier for prospects to find your website in a crowded online space.
As for the blogs themselves, our Education content writers are familiar with a variety of topics. From student spotlights to back-to-school tips to how-to guides for doing homework. By sharing informational content, you can elevate your brand in the short term. In the long term, it helps build trust and increases enrollment numbers.
How does high-quality content help in the Education industry?
Much like every other industry, Education is seeing an influx of digital technology. Its marketing needs to evolve in the same direction as well. high-quality content helps you stand out in a saturated digital space. It helps you reach out to untapped communities and bring greater value to diverse demographics.
With our content writing for Education and eLearning companies, you can get the word out in an efficient and accessible manner. We craft content to help establish you as the thought leader you are.
How do I get started?
Learn more about our Education content writing services today! Book a call with us and find out how we can help grow your organisation. Reach us at +44 3300270912 or email us at [email protected].
Get in Touch
Book a call with us today and find out how we can help grow your business. We will assist in planning a way forward, look at what your business needs are and develop a content plan accordingly.