Facebook Management

Goodman Lantern can help you harness the power of social media to engage and
grow your audience base. As a ​​Facebook marketing agency, we help raise your brand
presence, boost online visibility, and improve lead generation on one of the leading
social media platforms in the world.

Generate Leads with A Facebook
Management Agency

users use Facebook

Over 2 billion users use Facebook. Customers use Facebook
to connect with brands, buy products, get information, and
read reviews. It is no surprise that it is a popular social media
platform for companies worldwide.

From Facebook’s vast audience and reach, companies need
to find the most likely users to become potential customers.
Thus, quality lead generation is a crucial step that allows
brands to strategically engage the right users and convert
them into loyal customers.

users use Facebook

This is where our Facebook management services come in.
As one of the best Facebook marketing agencies in the
industry, we help you curate the right content for the right
demographic and promote it effectively to build a strong
community on Facebook.

From researching top-of-the-funnel audiences to carrying
out social media audits to running pay-per-click advertising
campaigns – we offer an end-to-end service that results in
quality lead generation, follower growth, customer
engagement, organic website traffic, and increased revenue.

Why Facebook Marketing?

users use Facebook

The most compelling reason for any company to make the
most of its Facebook page is that its target audience is
there. Facebook is ideal for any company looking to connect
with untapped audiences and funnel them towards

An effective Facebook marketing strategy involves sharing
relevant and valuable content, understanding best practices
for organic social media promotion, and ensuring your
content reaches your target audience’s news feeds.

users use Facebook

Companies can also interact with influencers and industry
counterparts to foster meaningful business connections.

Our Facebook management services develop a holistic and
systematic strategy of using the platform to meet your needs.
We help you improve lead generation, build brand
awareness, and distribute content at every sales funnel

Our Facebook Marketing Process


As a full-service Facebook marketing agency, we offer a
wide range of Facebook management and advertising
services. We cover everything from content distribution
strategy to paid advertising management to creating
custom reports.

Our Facebook management services help you get the most
commercial value out of the platform. We ensure that each
aspect of your Facebook strategy is aligned with your
marketing objectives and will help you achieve your
business goals.


Facebook Strategy Development

With a platform as versatile as Facebook, there are many moving parts in a
Facebook marketing plan. While building a strategy tailored to your business goals,
we conduct in-depth research into your target audience using Audience Insights
and other tools.

Our Facebook ad management services team work with the Ad Manager and the
Power Editor to run successful advertising campaigns. We help refine your target
audiences and develop a distribution strategy to get the message out.

The Facebook strategy development phase also covers creating SEO landing
pages, crafting memorable ad copy, optimising your business page content, and
designing visuals and graphics.


Facebook Content Creation

Content is an integral part of your Facebook business page. An engaging and
captivating copy can inspire visitors to like your page, follow your account, or visit
your website.

As a content marketing company and Facebook advertising agency, we are experts
at creating content. We write informative content for About pages, persuasive call
-to-action for posts, and SEO captions for photos, videos, and stories.

We deliver memorable, clear, and easily digested content that performs well on all
engagement metrics and gets your posts and pages more impressions, likes, comments, and shares.


Facebook Page Growth

One of the main goals of any marketing campaign is sustained growth. Our
Facebook strategy is no different. We use our content to boost your brand visibility
and gradually increase your follower base.

By crafting well-performing posts, interacting with your community, responding to
comments, and engaging with other brands, we help expand your presence on the

As a professional Facebook advertising company, we keep up a steady stream of
ads and posts to build up your presence on the platform.


Facebook Monitoring

Like most social media platforms, the trends and tactics on Facebook are
constantly changing. Through social listening tools, our Facebook management
services team monitors the conversations your target audience has to keep you in
the loop. We craft and reposition our strategy accordingly.

We monitor key performance indicators such as brand mentions, shares, and
comments. This helps us understand how your customer base feels about your
brand and your products and services. This information assists us in improving
reputation management and customer relationship building.


Facebook Reporting

Many key metrics help us gauge the success of our Facebook strategy. Impressions,
reach, click, likes, shares, and comments allow us to measure customer
engagement. Follows and organic website traffic indicate the direct impact on
increasing customer base.

Our Facebook ad agency services team tracks and analyses cost-per-click, cost-
per-action, and cost-per-thousand-impressions, amongst other paid ad metrics. All
our analyses are regularly documented in concise and informative reports.

Understanding the progress and impact of our Facebook strategy helps us improve
our plan and drive deeper engagement, raise lead generation, boost website traffic,
and improve customer satisfaction.

How Goodman Lantern Facebook
Management Works

An effective Facebook strategy reaches new audiences, shares content regularly, manages ads, and runs performance analyses. This can be stressful to carry out successfully, especially when working with tight deadlines.

Goodman Lantern’s Facebook Management Services help
you integrate disparate elements into a cohesive strategy. As a
professional Facebook marketing agency, we have efficient
workflows to help us work with large workloads and deliver results
on time.

Our Facebook Management Services take care of everything – from
setting up your initial business page to building a posting schedule
to sticking to it. We tailor our services to your business goals, from
customer analysis to content creation to social listening.


As a top-tier Facebook advertising agency, we also help brands
grow through robust content and ads management.

Our team builds your social media profile, collaborates with
influencers, provides community service, and reports on social
media performance. We showcase your products and
services, highlight your brand’s best values, and align your
Facebook page with your overarching brand identity.

If you are looking to promote your brand on Facebook and
gain more followers, greater customer engagement, and
better conversion rates – Goodman Lantern is here to help.

Why Should You Choose Us?


Your Facebook page can significantly impact how your
customers feel about your brand. It is essential that it looks
attractive and shares accurate and engaging information.
You need a Facebook marketing agency that clearly
understands your business goals, target audience, and your
brand value.

Goodman Lantern takes the time to understand your
business goals and commits to helping you meet them. We
build meaningful relationships with your customers and
create a positive impression of your brand.


As a content marketing and Facebook advertising agency,
we are uniquely positioned to have our Facebook
management services align with your broader digital
marketing strategy. We bring in our SEO and Pay-per-click
advertising expertise to give you the most bang for your

We have created successful Facebook pages that increased
brand awareness, sales, and followers for businesses in
various industries. This gives us the experience to
understand your unique challenges and help you solve

Industries We Serve



Subscription-based models are popular in the SaaS industry. This puts pressure on companies to have good customer acquisition rates and keep up customer retention.

Facebook is a convenient platform that gives you a way to connect with new audiences while staying connected with existing customers. Before any project for our SaaS clients, we carry out an in-depth analysis of customer personas.

We build a thorough understanding of your target audience so that we can position your Facebook page to resonate with them on deeper levels.

Our Facebook management services help them better understand your products, share strategic content on critical touchpoints throughout the customer journey, and guide them to conversion through posts, ads, and stories.

We also share valuable and relevant content to keep them coming back.

Learn More


Telecommunications is a constantly evolving field with many new players entering the market. Companies in this field need to stand out from their competitors and regularly scale up their content production.

As one of the best Facebook marketing companies in the Telecom industry, we build Facebook strategies that work for you now and in the future. We create a successful Facebook page that garners high levels of engagement and growth.

Goodman Lantern combines our Facebook management services into your overall marketing strategy to maximise your online presence. We build the right processes and put the right tools to help you scale up as your followers increase.

Learn More
Augmented Reality


Virtual Reality and Augmented Reality companies need to woo customers, clients, and investors. Facebook can be a valuable platform to reach out to targeted audiences to get more sales and conversions.

The proper marketing and advertising strategy can attract, nurture and convert followers into loyal customers.

Our Facebook advertising services help you strategically use Facebook Ads, ad budgeting, demographic targeting, and other unique Facebook marketing techniques.

Our Facebook management services team has implemented Facebook marketing campaigns for a range of VR and AR businesses. We consistently build custom strategies that promote customer engagement, boost lead generation, and increase sales.

Learn More

Our Clients Love Working With Us Because We Believe in Collaboration

At Goodman Lantern we’re all about building long-term, successful relationships with our clients. We take the time to get to know their business AND the people behind the brand. In true collaborative spirit, we do everything we can to tell your story and help your business grow.


“Goodman Lantern has an unparalleled level of skill and talent, coupled with a keen understanding of implementation.”

George O’Neill

Owner, The Promo App
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“The communication is excellent and you receive responses within 24 hours.”

Balavendra Anthony

Marketing Manager, Flatworld Solutions
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“Whenever we’ve provided feedback or suggestions they have always been receptive and open to making changes.”

Nadine Burzler

Head of Content, A Small World

Facebook Management Services FAQs

bottom-blob What are the benefits of using Facebook?

A Facebook business page offers many benefits for your brand. You can introduce your business to new audiences, share accurate information on your products and services, and drive traffic to your website, blogs, and other social media channels.

Moreover, targeted advertising can be an effective and powerful way to connect with customers, see your product or service, and funnel them towards your page.

Facebook also allows you to provide customer support, gather data on key metrics, and analyse them for better marketing decisions.

bottom-blob Why should I hire an external Facebook marketing agency?

While Facebook is an easy-to-use platform, it takes a thorough understanding of its various applications and tools to use it successfully for social media management.

A professional Facebook marketing agency is adept at planning, crafting, and publishing content on social platforms. They can also carry out the tedious but essential aspects of Facebook management, such as social media audits, audience research, and competitor analysis.

As one of the best Facebook marketing agencies in the industry, we take a holistic approach to managing our clients’ social media accounts successfully. We combine organic and paid solutions to deliver the most efficient and profitable results.

bottom-blob Are your Facebook Management services useful for small businesses?

Any level of a marketing campaign requires a marketing budget. Facebook offers a multipurpose platform where you can carry out a vast range of marketing and advertising activities. This is particularly great for small to medium-sized businesses.

Small businesses may not have the time, skill, or human resources to devote to building an effective Facebook strategy and continue to manage it. Our Facebook Management services help small businesses increase awareness, leads, customers, and website traffic – all within budget.

bottom-blob What Facebook Management Services do you offer?

As a full-service Facebook marketing agency, we offer a wide range of services for Facebook. Our Facebook management services include building a strategy from scratch, content creation, page growth, monitoring key performance indicators, and creating concise reports.

We also offer Facebook advertising services covering crafting and promoting Facebook Ads, ad budgeting, demographic targeting, and other unique Facebook marketing techniques.


Get in Touch

Are you ready to make the most of your Facebook business page? Book a discovery call with us and learn more about our Facebook Management Services. Connect with us today, and we’ll help you figure out your next steps.

We’ve helped develop the voice behind

Hundreds of Businesses

a14 work

At our core, we’re a content marketing agency. But we have a bigger ‘why’ that supports what we do.

By choosing Goodman Lantern as your content creation partner, you’re making a pretty big impact too. You’re helping us to act with integrity by providing remote work opportunities to women, many of whom are the breadwinners of their families.

Want to have a bigger impact? Get in touch with us atimpact@goodmanlantern.com or learn more.


Contact Us

+44 3300270912 (UK)

+1 929 299-3999 (US)


“We are delighted with our collaboration with Goodman Lantern, always delivering the content on time, and also been extremely responsive to all our requests”Jeremy Rocher,
SoftBank-backed AutoStore


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