Originally published April 5, 2022 , updated on January 23, 2023

Published Date: The date when the blog went live on GL website. Updated Date: The latest date when the GL Content team updated this blog.

Illustration and Graphic Design Services

Attract and delight your target audience with original and vivid illustrations. Goodman Lantern’s custom illustration design services help you share a cohesive and memorable story through eye-catching visuals.


Amplify your marketing strategy, engage with your customers, and stand out from the crowd with exceptional illustration and graphic design.

Why Graphic Design and Illustration?

Digital marketing is constantly evolving. There are new and versatile tools available to businesses to engage with customers. Companies looking to have and maintain their competitive edge ought to use all the available tools, including Graphic Design and Illustration.


Illustrations help communicate information in easily digestible forms. They serve as an inspiring way to communicate with your audience, showcasing the personality of your brand in a relatable way.

Moreover, visual content is a powerful medium for storytelling. Style, colour, and art can invoke emotions that text alone may not. As the attention span of viewers reduces, the importance of visual content grows. This is especially true on social media, where content has a much higher chance of success if accompanied by stunning visuals.


Goodman Lantern’s professional illustration design services can help you cut through the clutter and make an unforgettable impression.

We Only Design the Best

How We Do “It Just Process It”

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Our team’s sheer creativity is the driving force behind our custom illustration design services. However, we do have a proven process that forms the backbone of our illustration design services and helps us deliver incredible results every time.

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It begins with thorough research. We take our time to understand your company, its ethos, and its products and services. We study your target audience and their preferred content formats and platforms. This helps us craft accurate deliverables that tell your story and resonate with your customer base.

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Our research guides the concept creation. We identify what we want the illustration to achieve and brainstorm ideas to meet those goals. We decide parameters such as style, colour palette, and theme to design cohesive and consistent visuals.

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All our research comes together at the creation stage. Here, our illustration creators make the magic happen. They create visually striking illustrations that are sent for review. We embrace any feedback we are given and use it to create the final deliverables.

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Our professional illustration design services create impactful illustrations to educate your audience, raise awareness, and share your story. We help you inspire buyers, boost conversions, and amplify your message – one compelling illustration at a time.

Are you ready for growth?

We’re here to help You Take Your Business to the Next Level.

Our Services Includes

Beautiful illustrations are bound to stand out in an online space saturated with text. Professional illustration design services help you cut through the clutter and funnel your target audience towards your brand, products, services, and other content.


Goodman Lantern captures your brand identity and company ethos and lets it shine through in our illustrations. We offer an array of custom illustration design services that meets your every visual content need.


Our complete services create a consistent visual theme across all content channels and platforms. Thus, we harness the power of compelling visuals to establish and reinforce a strong brand identity for your company.

Brand illustrations

Communicate your brand identity with our custom illustration services. Our illustration creators help young start-ups, small businesses, and large enterprises forge a recognisable and memorable brand through well-crafted, high-quality illustrations.

Advertising Illustrations

Visually delightful and engaging advertising campaigns are successful in every industry niche. Our professional illustration design services elevate your promotional efforts, garner more attention, and deliver on key metrics.

Storyboard Illustrations

High-level concept art is the first step to creating cohesive videos and films. Our storyboard illustration design services use effective storytelling and creativity to help you build moving and persuasive narratives.

Book Illustrations

From cover pages to comics to children’s books – our book illustration design services enhance your story with artistic, poignant drawings. Our team of illustration creators and graphic design makers creates aesthetic renderings that appeal to a universal audience.

Product Illustrations

Product illustration design services showcase your products and services in the best light. We design and illustrate for website product pages, catalogues, user manuals, and other online and offline content

Vector Design Illustrations

Vector-based illustrations are a crucial and versatile aspect of digital content. Our graphic design makers craft attractive vector illustrations for websites, company logos, mobile apps, websites, infographics, and other digital and print content.

Technical Illustrations

Our technical illustration design services bring together industry experts and illustration creators to generate accurate and informative illustrations. We help clarify complex ideas through captivating infographics, diagrams, and graphics in technology, science, medicine, and other industries.

Architectural Illustrations

Our architectural illustration design services bridge the gap between you and your clients by transforming your vision into stunning illustrations tailor-made for your marketing and promotional content.

Portrait Illustrations

We design portrait illustrations fit for a variety of uses. Our portrait illustration design services include different artistic styles, including comics, caricatures, pencil sketches, and realistic portraits. Perfect for LinkedIn profiles or ‘Meet the Team’ landing pages.

Why Choose Goodman Lantern for Graphics Design Services

Goodman Lantern designs aesthetic and appealing illustrations that meet your creative vision and marketing needs. Our illustration design services are driven by research and creativity.

We help you break down complex ideas and convey messages effectively. Moreover, we craft artwork that evokes emotions and resonates with a universal audience.


Moreover, our stunning illustrations are not created in a vacuum. Our custom illustration design services are closely aligned with our content writing and marketing services. Be it a hand-drawn sketch or a vector-based graphic, each illustration is crafted keeping in mind the broader marketing context.

Our illustration creators consider your target audience’s taste, your brand identity and your overarching marketing strategy. As a full-service marketing agency, we can ensure that each cog in the system is built to perfection and works together to give your customers a seamless content experience.


Our professional illustration design services use visuals to encapsulate your unique story. We help you raise brand awareness, improve optics, and better connect with your target audience. Our team meets the highest industry standards and delivers illustrations promptly.


With Goodman Lantern’s end-to-end content services, give your marketing campaigns the visual makeover it deserves.

Our Clients Love Working With Us Because We Believe in Collaboration

At Goodman Lantern we’re all about building long-term, successful relationships with our clients. We take the time to get to know their business AND the people behind the brand. In true collaborative spirit, we do everything we can to tell your story and help your business grow.


“Their responsiveness to feedback, ability to quickly learn about new industries, and commitment to quality contribute to a collaboration that will continue into the foreseeable future.”

Shanker Ghimire

Executive Director, Asian Pharmaceuticals


“Whenever we’ve provided feedback or suggestions they have always been receptive and open to making changes.”

Nadine Burzler

Head of Content, A Small World


“The client is happy with the quality and speed of response they receive from the team at Goodman Lantern. They appreciated the agency’s expertise and willingness to look outward to make sure they provided the client with the best information.”

Balavendra Anthony

Marketing Manager, Flatworld Solutions

Illustrations Design Company FAQs

What are the benefits of working with an external agency for visual content?

External agencies have the talent and resources to produce sophisticated visual content at scale without compromising on quality. They use optimised design processes to deliver custom-made illustration and graphic design content.

As an external agency, Goodman Lantern is committed to your success. We offer various professional illustration design services that help you achieve your marketing goals and grow your business easily and efficiently.

I run a small business, would professional illustration design services be helpful to me?

Small businesses can benefit significantly from professional illustration design services as it gives you access to a wider range of capabilities. Hiring specialised services is also an efficient use of our clients’ valuable resources and time. 

We have assisted several small businesses to liven up their marketing campaigns with appealing illustrations. Our illustration creators are experts at understanding your company’s unique story and personality and design visuals that feel authentic to your brand’s voice.

What types of industries do your illustration design services cater to?

Goodman Lantern works with a diverse range of industries and sectors such as SaaS, Telecommunications, Tech Automation, Media & Entertainment, Banking & Finance, and Education. 

Our clientele also varies in business sizes and models. We work with startups, small businesses, franchises, enterprises, nonprofits, and corporations. 

We are constantly updating our knowledge base on different industries to stay ahead of the trends and position us well to work with clients from new and emerging fields.

Where can I use illustrations in my marketing materials?

Visual content is a powerful and versatile tool in marketing. Illustrations can be used in website content, social media content, advertisements, product packaging, posters and flyers, videos and film, and print content. 

Illustrations can share information in engaging ways, break up chunks of text, and attract audiences. Thus, custom illustration design services form a crucial aspect of how your customer base views your company and your products and services.

How much do your custom illustration design services cost?

Every client has different aims and needs. Thus, every project requires a marketing plan tailored to the company’s goals. 

We tailor-make packages and pricing structures to suit your budget. No matter what your content needs, we can work out a plan perfectly aligned with your requirements.

I do not know what types of Illustrations I need. Can you still help me with that?

Yes, we can! Our team of illustration creators can help you figure out what your visual content needs over a discovery call. We take the time to understand your business goals and suggest a marketing strategy and plan that helps you achieve them.

Get in Touch

Want to learn more about our custom illustration design services? Book a discovery call with us, and we’ll help you figure out your next steps. Get ready to take your digital marketing up a level with compelling visual storytelling and high-quality illustrations.

We’ve helped develop the voice behind

Hundreds of Businesses

At our core, we’re a content marketing agency. But we have a bigger ‘why’ that supports what we do.