The Media and Entertainment Industry Is Constantly EvolvingMore businesses are entering the market with lots of enthusiasm and content to share. From classic television and film to traditional newspapers and magazines to new age podcasts and streaming channels – Media and Entertainment is an ever-growing, crowded sector. Together, the industry has a diverse audience within its reach that has a hunger for entertainment. Media companies need to attract new customers and retain existing ones in order to sustain growth.
Engaging and influential media content writing can play a big role in keeping your audience interested in what you have to say.
Media and Entertainment Is
Experiencing a Digial Renaissance
Many Media and Entertainment companies are moving business to the online space. This shift from traditional media to streaming models is gaining momentum across the industry. This disruptive move is largely influenced by the audience’s demand for high quality content.
To keep up, companies must have a customer first approach. They need to have a keen sense of understanding of what their audience likes and wants. This crucial information can fuel everything from their business plans to their content marketing strategies.
The Media and Entertainment
Industry Relies on High Quality
Here are just some of the ways in which content can help your Media and
Entertainment business grow
Content that moves an audience, stays with the audience. Companies can use impactful content to increase brand memorability.
Moving to a subscription-based model for sharing content is exciting. With the right content, you can reach a huge audience at once, resulting in increased monthly subscriptions.
Adopting digital marketing techniques and strategies can help your content stay relevant in a saturated market.
Carefully curated content allows companies to reach a niche audience and build a loyal community of viewers, listeners, and subscribers.
How Can We Help You Grow?
We know how to engage your audience
We carry out in-depth research into your target audience and expertly navigate content channels to ensure your content reaches them.
We use a clever combination of content marketing strategies
Our team devises an integrated content marketing strategy that uses a variety of tools to generate interest and engage customers.
We share your brand’s story with authentic content
We rely on real stories to build your brand and establish your company as a credible source of information.
We generate impactful content at scale
Our large team of Media and Entertainment content writers can produce consistent content that builds momentum and creates an impact that lasts.
Read all about our work for our clients in the case studies below.
We can help optimize website content for your online store
Our eCommerce content writing services were used by a well-known global manufacturer of power tools to optimize their product and category descriptions. Our involvement led to a 40% increase in website traffic.Read more about our work here
Using long form content, we can amplify yours sales and boost your online presence
An e-commerce software firm needed our services to create a long form content. This allowed us to offer consistent and compelling content to educate their audience.Read their story here
Our Clients Love Working With Us Because We Believe in Collaboration
At Goodman Lantern, our focus lies in fostering long-term, thriving relationships with our clients. We invest the time to truly understand not only their business but also the individuals driving the brand forward. Embracing a spirit of collaboration, and we are dedicated to supporting you every step of the way.
"Goodman Lantern has an unparalleled level of skill and talent, coupled with a keen understanding of implementation."
"Whenever we've provided feedback or suggestions they have always been receptive and open to making changes."
"We are delighted with our collaboration with Goodman Lantern because in addition to always delivering the content on time, they have also been extremely responsive to all our requests. Moreover, it was a real pleasure to work with a team that is both very professional and fundamentally human."
We tailor-make packages and pricing structures to suit your budget. No matter what your content needs, we can work out a plan perfectly aligned with your requirements.
Here’s How Our Professional
Media and Entertainment
Content Writers Can Help You
At Goodman Lantern, there are a number of factors that make us perfectly suited to be your preferred content marketing agency.
A Wide Network of Native-English Content Writers
Our large team of native English copywriters and editors have in-depth knowledge of your geography and industry. We have vast resources at our disposal, available to work across different time zones. So, no matter where you are based, we have a team that is able to assist you.
Our team is in the know about the latest in SEO rules and expectations. We write all online pieces with best practices in mind so that over time, your business ranks high in search results.
High Lead Generation
With our professional content writing and editing services, we develop solid leads for your team to follow up on. Many of these leads turn into customers. All of this because of top-quality content.
Experts at What We Do
Our content writers and editors are all experienced journalists and media experts. Along with our content team, we also have business experts that we lean on for business growth ideas and advice.
Ahead of The Trends
We are on top of industry trends and know how to use these to grow your business through content. We ensure that your business is ahead of the trends, too.
No matter what your content needs are, we are able to create and deliver on time and with professionalism. We never miss a deadline and we work with you to ensure that we not only deliver according to the brief, but that we exceed expectations.
Media & Entertainment FAQs
The Media and Entertainment industry is constantly creating new content for a variety of different demographics. Its marketing needs to be equally agile and diverse. Our approach to Media and Entertainment content writing is based on thorough research on industry trends and target audiences. We ground ourselves in a data-driven approach to creating impactful and valuable content.
Our team produces high-quality blogs, articles, white papers, press releases, podcasts, and social media for the Media and Entertainment industry. So, you can get business plans for your channel partners and media executives, as well as ad copy for your latest campaign – all in one place.
We work with a wide range of Media & Entertainment companies. Our media content writers are well-versed with publishing, social media, events, and several other verticals. Our entertainment content writing services extend to the film, music, theatre, radio, and print sectors within the industry.
We’ve assisted a social media marketing agency in creating viral LinkedIn posts for a highly specific and technical niche. We have also helped an event organiser funnel more traffic towards their YouTube and podcast channels. Whatever your content needs may be, our media and entertainment content writers are up to the task.
Our media and entertainment content writers are experts in balancing information and engagement in their work. They are customer-centric writers with substantial experience in the industry. They have a unique way of using engaging storytelling techniques to relay messages and interest audiences.
All of our articles include memorable copy, clear calls to action, and industry-appropriate SEO keywords. We combine high-quality content with an equally robust content distribution strategy for platforms best suited to your customers.
Interested in starting a blog but stumped on topics? Not to worry, because we have your back. Our media content writers can produce a regular stream of interesting, relevant blogs to keep your audience engaged. Interviews with thought leaders in your niche, movie and television reviews, new and exciting industry trends – these are a few of the many ways your blog can garner attention.
Our strategy is to have a mix of general and specific articles. While blogs on common queries and how-to guides show your audience that you are knowledgeable; specific blogs on case studies and success stories help cement your expertise in the field. Sharing blogs regularly also improves SEO.
When someone uses Google or other search engines, they get numerous results that meet their search criteria. If your website has common search terms and keywords, it would be relevant to the search engine. So, SEO helps your page rank higher and boost organic traffic.
By sharing consistent content, you increase the probability of a potential customer finding your website. This increases the chances of them learning about your brand, getting to know your services, and making a purchase. Having more content also helps you cover more search terms without stuffing keywords in fewer pages.
The Media and Entertainment industry is being hit by a wave of digital transformation. As the content being produced shifts online and onto streaming services, its marketing also needs to adapt. Most audiences are in the online space, so the content needs to meet them where they are.
A high-quality content marketing strategy helps you reach a larger audience. It is a cost-effective marketing tool that delivers high ROI in the short and the long term. As a business trying to engage many potential demographics, you have diversified content needs and it might be hard to make them all a priority. Why not let us take the burden off you?
Learn more about our Media and Entertainment content writing services today! Book a call with us and find out how we can help grow your Media and Entertainment business. Reach us at +44 3300270912 or email us at email@example.com.
Get in Touch
Book a call with us today and find out how we can help grow your business. We will assist in planning a way forward, look at what your business needs are and develop a content plan accordingly.