Originally published December 4, 2021 , updated on February 27, 2023

Published Date: The date when the blog went live on GL website. Updated Date: The latest date when the GL Content team updated this blog.

Content Writing Services for Accounting and Tax Firms That Deliver

Goodman Lantern’s Accounting and Tax content writers have the experience and expertise to effectively engage your audience, attract potential customers, and increase revenue.

Technology Plays an Influential Role in the Future of Accounting and Tax

Accounting and Tax firms have long since used various softwares and technologies to automate and simplify accounting practices. So it is no surprise that technology will continue to play a deciding role in their future. Firms need to keep up with new and improved tech to stay competent. Using all the tools at their disposal is necessary for businesses to grow their market share and reduce costs.


Content is one such tool. Embracing digital content marketing and distribution channels is a great way for businesses to improve how they interact with their customers. Creating easy to understand content that is shared strategically with the audience can go a long way in boosting sales and revenue.

Impress Your Audience With Engaging, Jargon-Free Content

Here are just some of the ways in which content can help your Accounting and Tax business grow

 A captivating and informative website is a must-have for any modern business. Accounting and Tax firms show their expertise, their team’s talent, and client testimonials through well-written website content.

Businesses use original and memorable content to differentiate their services from that of their competitors and create a lasting impression with their audience.

Many Accounting and Tax firms are waking up to the usefulness of a blog. By publishing timely and valuable content, firms can build a long-lasting relationship with their customers.

Firms use their content channels and platforms to put useful information such as accounting tips and financial strategy out there. This helps position them as credible authorities and thought leaders in their field.

How Can We Help You Grow?

Goodman Lantern highlights your best services

We craft clean and crisp content that showcases your top performing services to hook customers right away.

We ensure your content reaches your audience

Our Tax and Accounting writers use SEO techniques and industry appropriate keywords to ensure that your content does not get lost in the online space.

We show your clients the people behind the brand

We increase your brand’s visibility and awareness by sharing your story in an effective manner.

We write content free on industry jargon

Our Accounting and Tax content writers create accessible content. We help you connect to a larger audience and build long-term business relationships.

Case Studies

Read all about our work for our clients in the case studies below.

We can help optimize website content for your online store

Our eCommerce content writing services were used by a well-known global manufacturer of power tools to optimize their product and category descriptions. Our involvement led to a 40% increase in website traffic.

Using long form content, we can amplify yours sales and boost your online presence

An e-commerce software firm needed our services to create a long form content. This allowed us to offer consistent and compelling content to educate their audience.


Pricing Plans

We tailor-make packages and pricing structures to suit your budget. No matter what your content needs, we can work out a plan perfectly aligned with your requirements.

Here’s How Our Professional Accounting and Tax Content Writers Can Help You

At Goodman Lantern, there are a number of factors that make us perfectly suited to be your preferred content marketing agency.


A Wide Network of Native-English Content Writers

Our large team of native English copywriters and editors have in-depth knowledge of your geography and industry. We have vast resources at our disposal, available to work across different time zones. So, no matter where you are based, we have a team that is able to assist you.

SEO Content Writing

SEO Expertise

Our team is in the know about the latest in SEO rules and expectations. We write all online pieces with best practices in mind so that over time, your business ranks high in search results.


High Lead Generation

With our professional content writing and editing services, we develop solid leads for your team to follow up on. Many of these leads turn into customers. All of this because of top-quality content.


Experts at What We Do

Our content writers and editors are all experienced journalists and media experts. Along with our content team, we also have business experts that we lean on for business growth ideas and advice.


Ahead of The Trends

We are on top of industry trends and know how to use these to grow your business through content. We ensure that your business is ahead of the trends, too.


Personal Attention

No matter what your content needs are, we are able to create and deliver on time and with professionalism. We never miss a deadline and we work with you to ensure that we not only deliver according to the brief, but that we exceed expectations.

Accounting & Tax FAQs

What does your content writing service for Accounting & Tax companies include?

Accounting and Tax services need their customers’ trust. Companies need to show their clients that they are capable of handling their finances and confidential information. We use authentic and persuasive content to position your brand as reliable and trustworthy – and we do it with flair.  

Our services include marketing content such as website content, blogs, newsletters, ad copy, emailers, and brochures. We also provide technical writing services such as case studies, white papers, research papers, and business plans. No matter what the piece is, our accounting and tax content writers make it informative and engaging.

What types of Accounting & Tax companies do you work with?

Be it independent bookkeepers or large tax corporations, organisations at every level need content. Our services cater to a wide variety of Accounting & Tax companies within the industry. We work with public accounting firms, forensic accounting services, audit and risk firms, and tax preparation businesses, amongst others. 

Our large team of industry experts and seasoned accounting writers helps us provide top-quality service to our diverse clientele. We take the time to understand your company and your marketing goals, so we can build an effective content marketing strategy tailored to your needs.

What’s the difference between traditional advertising and content marketing?

Traditional advertising focuses on sharing information on a brand, product, or service to a large group of people. While it has been the most common form of marketing, it is slowly losing traction, since advertising has high costs but relatively low conversion rates. 

Content marketing is a more targeted approach. It involves thorough research into an audience and directing information towards targeted sections that will be most interested in your service. It also involves sharing content that your customers will find relevant and valuable. Thus, content writing and marketing can achieve high conversion rates at lower costs. It is simply a numbers game.

Why do I need an impressive website for my Accounting business?

When looking for a new accounting or tax service, most people will head to Google or other search engines. Many prospective clients will check your website out before they make a decision. Our website content writing service for accounting companies helps you make the perfect first impression. 

A good website is informative. A great website is informative and engaging. So, we balance out information on your services with compelling storytelling. We share your story, highlight your team’s achievements, and illustrate your company values. All these pieces come together to show a potential client the benefits of working with you.

How can I make my Accounting & Tax website more engaging?

Taxpayers and businesses alike can find accounting dry and complicated. But it doesn’t have to be. You can make the field more engaging for them, and the best way to do that is through a blog. Jargon-free blogs simplify topics, break down terminology, and educate your audience. This not only helps increase organic traffic to your website but also increases your brand awareness. 

You can share informative articles on new business tax laws, differentiate between cash-based and accrual-based accounting, and share tips on tax reduction. Whether you need an article on debt management or a short piece on personal vs business accounting, our accounting writers can help you curate an engaging content experience for your clients.

How does high-quality content help my business?

In today’s digital age, your business is not only competing with other firms but also with accounting and tax software. While you provide excellent services, high-quality content ensures that your audience knows all about it.

Content helps you cultivate a distinct voice and strong online presence. Besides showing customers what your services are, it gives them a brand identity to connect with. Consistent and memorable content helps you build strong relationships with existing clients and encourages new ones.   

How do I get started?

Learn more about our content writing service for Accounting & Tax companies today! Book a call with us and find out how we can help grow your Accounting & Tax business. Reach us at +44 3300270912 or email us at [email protected].

Get in Touch

Connect with us to take your Legal company to the next level. We will help you decide what the best content marketing approach for your business would be. Book a discovery call with us and we’ll get started on a quick marketing audit to help you figure out your next steps.