Reimagine Content for Your
Consumer Goods and
Services Business

Goodman Lantern can help enliven the way you approach
content. Our consumer goods and services writers infuse new
energy into your content marketing and help you stand out
from your competitors.


Consumer Goods and Services Need to Establish a Memorable and Impactful Brand

Companies can differentiate themselves through price and quality, but it can take a little more to truly set their brand apart. They need to be in touch with the needs and wants of the customer. They also need to meet rapidly evolving demands and stay relevant in a crowded market. For this, they must be aware of their customers, their buying patterns, and larger industry trends.

Our talented team of content writers are industry experts and marketing gurus. They are masters at carrying out in-depth customer research and industry analyses and using them to craft a robust content writing and marketing strategy.

The Consumer Goods and Services Industry Is Adapting to the Digital Age


Moving retail and marketing operations online is not a new trend in the Consumer Goods and Services industry. But it has gained more momentum in recent years with more customers getting comfortable with shopping online.

To succeed in the digital landscape, businesses must find new ways to reach out and attract customers. The right content can ensure that your product or service does not get lost in the online space and open up your company to a new audience.

Expand Your Business Offline and
Online With the Right Content

Here are just some of the ways in which content can help your Consumer
Goods and Services brand grow.


Be it product descriptions, advertising copy, or article writing – high quality content forms the backbone of a business’ digital marketing strategy.


Engaging content boosts traffic to your website leading to high conversion rates at a lesser cost to your business.


Customers are hungry for good content. Putting effort into creating valuable and memorable content is a great way to stay connected to your customer base.


Creating a community of loyal customers and making them excited about your product or service is crucial to sustain growth. Consistent and captivating content ensures just that.

How Can We Help You Grow?


Goodman Lantern creates premium content that captures your company’s voice

We take the time to understand your consumer product and the people behind it and write content that portrays your brand accurately.


We create organic growth in website traffic and sales through SEO content

We save you money by using our expertise in SEO to generate an organic increase in clicks and views.


We have substantial experience writing for the Consumer Goods and Services sector

We use our experience in consumer goods and service writing to understand what the audience needs and position your product as an answer to that need.


We help you navigate multiple content platforms and channels

We push content through channels that are best suited for your company and your customers.

Case Studies

Read all about our work for our clients in the case studies below.

We can help optimize website content for your online store

Our eCommerce content writing services were used by a well-known global manufacturer of power tools to optimize their product and category descriptions. Our involvement led to a 40% increase in website traffic.

Read more about our work here

Using long form content, we can amplify yours sales and boost your online presence

An e-commerce software firm needed our services to create a long form content. This allowed us to offer consistent and compelling content to educate their audience.

Read their story here

Helping Hundreds of Businesses with
Our Expertise & Dedication


Our Clients Love Working With Us Because We Believe in Collaboration

At Goodman Lantern, our focus lies in fostering long-term, thriving relationships with our clients. We invest the time to truly understand not only their business but also the individuals driving the brand forward. Embracing a spirit of collaboration, and we are dedicated to supporting you every step of the way.


"Their project management system blew me away."

Uri Meirovich

Marketing Manager, RCR Investments

"Whenever we've provided feedback or suggestions they have always been receptive and open to making changes."

Nadine Burzler

Head of Content, ASMALLWORLD
testimonal box

"We are delighted with our collaboration with Goodman Lantern because in addition to always delivering the content on time, they have also been extremely responsive to all our requests. Moreover, it was a real pleasure to work with a team that is both very professional and fundamentally human."

Jeremy Rocher

(Marketing), AutoStore

Pricing Plans

We tailor-make packages and pricing structures to suit your budget. No matter what your content needs, we can work out a plan perfectly aligned with your requirements.

Here’s How Our Professional
Consumer Goods Content
Writers Can Help You

At Goodman Lantern, there are a number of factors that make us perfectly suited to be your preferred content marketing agency.


A Wide Network of Native-English Content Writers

We have built a wide network of native English content writers with extensive knowledge in various fields. They lend their unique talents and perspective to our consumer goods writing services and help craft content fit for a vast and varied demographic.


SEO Expertise

SEO tactics help your website rank higher in search engines. We craft content with SEO and industry appropriate keywords and ensure that your content gains maximum online visibility.


High Lead Generation

Our team writes captivating and persuasive content that makes potential customers click on your site and result in high lead generation.


Experts at What We Do

We use a blend of data driven research, industry knowledge, and innate creativity to write content that excels. Our versatile consumer goods writing services amplify your brand, increase sales, and share your story without compromising on quality.


Ahead of The Trends

Our team is always coming up with new and creative ways of generating and distributing content. In addition to improving our writing and storytelling skills, we also regularly update our knowledge base to stay ahead of the trends.


Personal Attention

We credit our long standing business relationships to our commitment to providing personal attention to our clients. We assign a specially selected team and project manager to your company, who work together to meet deadlines and deliver great results.

Consumer Goods & Services FAQs

bottom-blob What do your Consumer Goods content writing services include?

Consumer Goods & Services cater to a wide demographic. So, our consumer goods writing services are just as versatile. At Goodman Lantern, we have a team of writers and editors from around the world. We work together to write content that resonates with a universal audience.

Our team crafts content that appeals to your target audience and leaves an impact on them. By distributing content effectively and making it accessible to a diverse group of people, we give you the competitive edge you are looking for.

bottom-blob What types of Consumer Goods & Services companies do you work with?

We work with a comprehensive range of Consumer Goods & Services companies. The sector itself is a vast one with various subsections of food, clothing, vehicles, electronics, and appliances, amongst others.

Our clients come from several parts of the industry – fast-moving consumer goods, eCommerce, technology, engineering, and more. We have helped a power tools company with engaging product descriptions. We have written blogs and brochures for tech start-ups. No matter the project, our strategies are always adapted to meet the needs of our clients and the demands of their vertical.

bottom-blob What do Goodman Lantern’s Consumer Goods content writers bring to the table?

Our consumer goods content writers are in touch with the issues and wants of the customer. They carry out in-depth research into the customer base, their buying patterns, and the larger industry trends.

This helps them craft a content marketing strategy that is optimised for your target audience. They write content that offers them relevant information of value. This helps you build a trusting, meaningful relationship with your customer base.

bottom-blobWhat Consumer Goods & Services blog topics are your writers familiar with?

Blogs are an effective marketing tool because they can be what you want them to be. In today’s tech-savvy age, most consumers research online before buying something. Your blog can include product reviews and comparisons that educate and engage the customer. Customers also remember and trust companies when they relate to them. A blog that uses moving storytelling to share your brand’s journey and values is sure to resonate with them.

Publishing a steady stream of blogs is a great way to share high-quality, credible content that shows your knowledge of the industry. Most of your customers get their information online, so why not offer it readily to them?

bottom-blobHow would you increase traffic to my website?

Content is the most effective tactic in increasing traffic to your website. When it comes to creating organic traffic, quality matters more than quantity. You do not need to fill your website pages with endless information. As long as it is accurate and relevant, the search engines will do the job for you.

Our team is made up of SEO experts that boost traffic to your website through high-quality lead generation. We research industry-appropriate keywords to rank your page higher. We write content that is catchy and persuasive that inspires a passive audience to become active customers. Thus, our consumer goods writing services include creating optimised landing pages, pillar pages, emails, blogs, and more.

bottom-blob How does high-quality content help my business?

Content forms the backbone of any digital marketing strategy. It helps you present your brand in a consistent manner across multiple channels and platforms. Having captivating content at various steps in the sales funnel ensures that you hold your customers’ attention until the point of sale.

Consistent content can also help you raise website traffic, conversion rates, and net revenues. It is a cost-effective tool with an attractive return on investment. However, high-quality consumer goods content writing requires time, effort, and expertise. So, why not let the experts take care of it?

bottom-blob How do I get started?

Learn more about our consumer goods content writing services today! Book a call with us and find out how we can help grow your Consumer Goods & Services business. Reach us at +44 3300270912 or email us at


Get in Touch

Book a call with us today and find out how we can help grow your business. We will assist in planning a way forward, look at what your business needs are and develop a content plan accordingly.


Contact Us

+44 3300270912 (UK)

+1 929 299-3999 (US)

"The team was approachable and did an excellent job at coordinating with me to keep the project on track." Poonam Singh,
Zoho - Senior Marketing Manager


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