Shanghai, China
Best Content Writing Company China | Content Marketing firm

Grow Your Business With
China’s Top Content
Marketing Agency

Elevate your business in China with a world-class content
marketing experience that engages customers, improves brand
awareness, and boosts revenue.

Our Expertise

Grow Your Business With Our
Digital Marketing Services

SEO Services

As a full-service content writing agency, we offer SEO services to improve your website’s online visibility. We cover different SEO services, including keyword research, on-page optimisation, and off-page optimisation.

Our SEO services consider all different factors to help you build a better online presence. From getting your content in front of the right people to creating a great user experience, our team can help you grow your business with top-notch SEO services. We take the time to research your website’s current SEO status and your brand’s needs. Following that, we build a tailored SEO strategy to help you achieve your specific goals.

Inbound Marketing Services

Marketing today is so much more than ads. Instead of bombarding audiences with information and sales deals, inbound marketing takes a delicate but strategic approach. For us, it is an art and a science. We back our creativity with research to create a content marketing strategy that engages your target audience and keeps them coming back. We use it to build brand awareness and drive traffic to your website.

Our inbound marketing services include content creation, email marketing, social media, and more. We find the ideal mix of content for your brand and create an omnichannel content strategy that resonates with people on an emotional level.

Content Distribution Services

Simply writing great content is not enough in today’s saturated online space. You also need to ensure that your content reaches your target audiences. This makes content distribution an essential part of any online content marketing strategy. It ensures that you attract new customers and generate leads when you publish high-quality, engaging articles and videos.

We offer a range of content distribution services to help you reach new audiences and maximise your visibility. We build a tailored strategy to share and promote your content on various platforms. We study where and how your customers consume their content and adjust your content distribution accordingly.

Graphic Design Services

Images have the power to leave a lasting impression, and we consider good graphics essential for any successful campaign. Thus, graphic design services are crucial for businesses that want to make an impact and stand out from the crowd. Not all brands have the time or expertise to create original graphics from scratch. But with the services of Goodman Lantern, that’s no longer a problem.

Our graphic design services make your brand appear professional and appealing through powerful and attractive graphics. We use graphics to build a cohesive visual style that your audience will remember. With the addition of professional graphics, your brand recognition goes up significantly, and so do your sales.

Translation & Localisation Services

If you have global ambitions for your business based in China, you’ll want to expand to international markets and engage local audiences. This requires you to speak the same languages as your target audience, supported by insight into the local culture.

Our translation and localisation services help businesses adjust their marketing content to maximise engagement with their target customers worldwide. Being the best content writing company in China, and with the help of an international team, we are uniquely positioned to help your business achieve lasting global success.

Strategy And Planning Services

If you are growing your business, it’s essential to have a thought-out marketing plan. This can include marketing goals, target market research, a complete content strategy, and a social media plan. Our strategy and planning services help with precisely that.

We offer content strategy, brand strategy, and social media strategy services. We also cover content and technical audits to help plan the best course of action based on your company’s and industry’s existing data. In addition, we offer an array of platform-based marketing services for Instagram, LinkedIn, Youtube, Twitter, and Facebook.

How GL Fits Into Your
Local Chinese Business

Using Goodman Lantern’s digital content marketing agency will help demonstrate your value. We are an international content marketing agency with a knack for balancing our global insight with local services.

There are many reasons why your local business can benefit from hiring us as your content writing agency. With a globalised team of content marketing experts specialising in writing, editing, research, design, SEO, and more, we are well-equipped to help you reach the perfect local audience. We combine local knowledge with global standards, all backed by decades of experience in writing for a wide range of industries.

We believe that content isn’t just about selling products. It’s about connecting with target customers and building lasting relationships, and we want to help you achieve that.

We Serve


Goodman Lantern is a content writing agency that helps SaaS companies in China grow their business by creating engaging content that drives user engagement. We help SaaS businesses reach their target audience and grow their customer base.

Our SaaS content services include everything from content creation to distribution to analysis and reporting. We guide you in the best ways to promote your company’s product or service through various local channels. This helps you reach local audiences and build meaningful relationships with potential partners and customers.


We offer specialised content marketing services for telecommunication businesses in China. Our core expertise is in creating high-quality content assets, from press releases to blog posts and newsletters. We help companies build their online presence by providing on-site engagement as well as social media optimisation.

We help telecom companies increase online visibility and customer engagement on a global scale and within their existing community.

Virtual & Augmented Reality (VR/AR)

While Virtual Reality and Augmented Reality technology has been around for some time, we have barely scratched the surface of all its uses. This sector is evolving at a rapid and exciting pace, bringing with it more clients, consumers, and companies.

The VR/AR industry is used to moving quickly and effectively, churning out new ideas and turning them into reality. Companies need to equip themselves with a marketing strategy that is just as robust and efficient. Our high quality content writing services for Virtual Reality and Augmented Reality businesses can help your product hit the ground running.

Why You Should
Work With Our

Goodman Lantern is a content marketing agency that specialises in creating high-quality, engaging content for China’s booming markets. We pride ourselves on our ability to craft valuable and relevant content that leaves a lasting impression.

We have helped numerous brands across the country to grow their online presence and increase customer engagement with original, compelling content. Our expertise lies in working closely with our clients to develop long-term content plans that reflect their brand values and business goals.

We are a full-service digital content marketing agency. This means we can cater to all your content marketing needs. From social media campaigns to blog posts to whitepapers – you can rely on us for every content need, big or small. In addition to producing high-quality copy and graphics, we also offer a range of services, including SEO, translation and localisation, video marketing, and Hubspot management.

Our expert China-based team has experience working on both B2C and B2B clients, and we can provide custom solutions tailored to your needs and goals.

We take pride in providing exceptional service and creating lasting relationships with our clients. As the best content writing company in China, we can help you reach your marketing goals.

The Bigger Why
That Drives Us

We are a content writing agency that takes pride in helping brands achieve their goals.

Book a discovery call with us, and we can help you map out the next steps!

Want to have a bigger impact?
Get in touch via


Contact Us

+44 3300270912 (UK)

+1 929 299-3999 (US)

China - Shanghai
207, Building 2, Lane 77, Ting Xueyuan Road, Shanghai, 201802

“We are delighted with our collaboration with Goodman Lantern, always delivering the content on time, and also been extremely responsive to all our requests”Jeremy Rocher,
SoftBank-backed AutoStore



    Contact Us

    +44 3300270912 (UK)

    +1 929 299-3999 (US)

    “We are delighted with our collaboration with Goodman Lantern, always delivering the content on time, and also been extremely responsive to all our requests”Jeremy Rocher,
    SoftBank-backed AutoStore


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