What is Technical Writing?
Technical writing involves relaying complex information and simplifying difficult ideas into easy to understand copy. Technical copywriting aims to inform and educate the target audience on a particular topic, process, or case.
The various forms of technical writing include case studies, business reports, technical brochures, user manuals, product catalogues, and white papers. Apart from these traditional formats, how-to videos, tutorials and other knowledge-based videos, and podcasts also fall under technical content.
Because of the varied nature of technical content, nearly every business in every industry uses it in some form or another.
The advantage of technical copywriting is that it allows businesses to delve deeper into relevant subjects and offer valuable content to their customer base. It is a tried and tested way of showing your expertise and command over industry affairs. Technical writing can undoubtedly position you as a credible source of information and a true thought leader.
Benefits of Technical Writing Services
Most businesses are veritable experts in their own field. They are well-versed with the latest trends, nuanced market challenges, and business processes. However, it can be difficult to translate their knowledge into a form that makes it easily digestible to its audience.
This is perhaps the most important of the many benefits that Technical Writing Services offer to businesses. Seasoned technical writing consultants bridge the gap between you and your target audience. We have the industry knowledge and the writing skills to convey technical information in clear and concise copy.
Moreover, a technical writing agency understands the needs of different sections of your customer base and creates technical content tailored to each of them. This kind of targeted and attentive content creation process is further bolstered through professional presentation and speedy delivery.
Hiring technical writing services also ensures efficiency and scalability. Technical writers can generate large amounts of technical content without compromising on quality. We can create a steady stream of accurate, impartial, and detailed technical content that meets your marketing needs.
Thus, technical content writing services ensure you get consistent and exceptional technical content and free up your time to focus on other priorities – like growing your business to even greater heights.
Why do you need technical
Be it an instruction manual or a business presentation, providing high-quality and structured technical content to your customers reflects well on your organisation. It shows the breadth of your industry knowledge and professional capabilities. Technical content writing services help you achieve that goal in a systematic and efficient manner.
Professional technical writing consultants are experts at breaking down confusing topics and industry jargon. We write in a way that is palatable to your target audience and thus convey your message effectively. From research to word choices to final design – technical writing services forge a clear and impactful channel of communication to your readers.
Our Clients Love Working With Us Because We Believe in Collaboration
At Goodman Lantern we’re all about building long-term, successful relationships with our clients. We take the time to get to know their business AND the people behind the brand. In true collaborative spirit, we do everything we can to tell your story and help your business grow.
“Whenever we’ve provided feedback or suggestions they have always been receptive and open to making changes.”
“Outsourcing everything to their company has been a big relief.”
“We are delighted with our collaboration with Goodman Lantern because in addition to always delivering the content on time, they have also been extremely responsive to all our requests. Moreover, it was a real pleasure to work with a team that is both very professional and fundamentally human.”
Why Choose GL Content
No matter what type of content we are creating for you, Goodman Lantern delivers easy to
understand and engaging technical copywriting. We position your brand as the industry leader
you are through our technical writing services.
Native-English Content Writers
Our large team of native English copywriters and editors have in-depth knowledge of your geography and industry. We have vast resources at our disposal, available to work across different time zones. So, no matter where you are based, we have a team that is able to assist you.
Our team is in the know about the latest in SEO rules and expectations. We write all online pieces with best practices in mind so that over time, your business ranks high in search results.
High Lead Generation
With our professional content writing and editing services, we develop solid leads for your team to follow up on. Many of these leads turn into customers. All of this is because of top-quality content.
Work With Experts
Our content writers and editors are all experienced journalists and media experts. Along with our content team, we also have business experts that we lean on for business growth ideas and advice.
Stay Ahead of the Trends
We are on top of industry trends and know how to use these to grow your business through content. We ensure that your business is ahead of the trends too.
No matter what your content needs are, we are able to create and deliver on time and with professionalism. We never miss a deadline, and we work with you to ensure that we not only deliver according to the brief but that we exceed expectations.
Technical writing Services FAQs
Goodman Lantern offers a wide range of technical copywriting services. Our technical writing consultants cover case studies, eBooks, ghostwriting, and business report writing, thus, catering to all your technical content and editing needs.
We are also adept at crafting exceptional white papers, press releases, research papers, user manuals, and other technical writing solutions. So, whether you are an insurance agency or a finance firm in need of an annual business report– our technical copywriting services are up to the task.
As one of the best technical writing services in the industry, we cater to a diverse clientele. We work with a variety of different companies and industries. We provide technical content writing for businesses in SaaS, Telecom, Human Resources, IT and Software, Banking and Finance, Gaming, Legal, and Education, amongst other fields.
Our team of experienced technical content writers recently assisted a Staffing and Recruiting Firm. We crafted informative and valuable white papers that helped them increase website traffic and conversion rates on their landing pages.
Goodman Lantern is an end-to-end content marketing agency. We have a thorough understanding of technical content as well as content marketing and SEO strategy. This puts us in the unique position of helping you elevate your marketing campaign.
Our technical writing consultants are industry experts and seasoned researchers. They are masters at breaking down complex technical information into easily digestible content that enables you to communicate better with your target audience.
Thus, we craft cohesive, educational, and engaging technical content that aligns seamlessly with the overarching content marketing strategy.
Different technical content formats serve different functions. White papers, case studies, and research plans are the perfect medium to share your unique insights and industry knowledge. This helps improve the SEO ranking of your website and boost your brand awareness. Guides, handbooks, and instruction manuals help your customers learn more about your products and services.
While all technical content aims to improve the end-user experience and grow your business, they target different parts of the customer journey. The best technical writing services use a combination of formats to help you achieve your marketing and business goals.
High-quality technical copywriting is concise, accurate, and straightforward. It should not be hindered by jargon. Instead, it breaks down complicated terms and concepts and explains them in easy-to-understand language.
Technical content also must be appropriate for the target audience. It needs to meet your content marketing and business goals. Whether that is increasing organic website traffic or improving brand authority, it should get you where you want to go when written with clarity and structure.
High-quality technical copywriting helps you showcase the depth of your knowledge in an engaging way. Creating more clarity about your brand and its products and services boosts sales and revenue.
Well-crafted technical content also positions your company as a thought leader and credible authority in your field. This helps build an easily recognisable and influential reputation for your company.
However, producing high-quality technical content takes considerable skills and effort. Technical writing services can help you create deliverables tailored to your needs.
Get in Touch
Are you ready for technical content that educates and engages your audience? Connect with us to learn more about Goodman Lantern’s Technical Content Writing Services. Book a discovery call, and we will help you figure out your next steps.