How-to content unpacks the complexities of your product or service
Not everyone will have an accurate idea of how your products or services may work. This is where how-to content comes in. This type of content is highly valuable to your reader or audience.
It’s also excellent for SEO as “how to” is a top search term for Google and other search engines.
At Goodman Lantern, we not only have an understanding of writing, but we also have a strong knowledge of SEO and best practices in this regard. We create custom content tailored to your brief. With us as your content writing services agency, your audience will be more engaged than ever before.
Why do You Need this Service?
How-to content is some of the best performing pieces on the internet.
People are often searching for the term “how to”, so any content that ties into this has a good chance of ranking high in search results.
These pieces do, however, have to be thorough, well-written and accurate. A lot of research is done beforehand to ensure the pieces add real value to the lives of your desired audience and customers.
At Goodman Lantern, we put in the work. With our hard-working team of professional writers, we ensure your content assists with brand awareness, increases your website’s unique visitors, assists with business leads, and more.
Industries We Serve
SaaS
The SaaS industry is a complex one. One that would benefit greatly from how-to writing services. At Goodman Lantern, we use content to add value to your customers, increase brand awareness, and drive conversation about your company and services.
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Telecommunications
Telecom services and choosing the right one can often overwhelm businesses and people. That’s why you need to ensure that when people find information about your business, it clearly explains why they should choose you. We use how-to content to assure people that you are the best at what you do.
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Banking, Finance and Insurance
Insurance is beneficial in so many ways. Often people and businesses aren’t fully aware of this. This is why we believe in how-to content. We believe that with our professional and trusted writing services, we will be able to highlight how your business adds value to your customers’ lives.
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IT & Software
Software changes and updates all the time and new competitors and players often come onto the market. With how-to content, we are able to clearly explain how your services work and why your customers need you above any of your closest competitors.
Learn MoreOur Clients Love Working With Us Because We Believe in Collaboration
At Goodman Lantern we’re all about building long-term, successful relationships with our clients. We take the time to get to know their business AND the people behind the brand. In true collaborative spirit, we do everything we can to tell your story and help your business grow.
"We are delighted with our collaboration with Goodman Lantern because in addition to always delivering the content on time, they have also been extremely responsive to all our requests. Moreover, it was a real pleasure to work with a team that is both very professional and fundamentally human."
"Their flexibility was very important to me. I reached out because I needed general work and Goodman Lantern responded immediately and told me the variety of things they can do. I gave them tasks using their project management platform which was very transparent."
"The website Goodman built met expectations and the project management system is easy to use and saves time. Their responsiveness to feedback, ability to quickly learn about new industries, and commitment to quality contribute to a collaboration that will continue into the foreseeable future."
"The communication is excellent and I receive responses within 24 hours"
Pricing Plans
We tailor-make packages and pricing structures to suit your budget. No matter what your content needs, we can work out a plan perfectly aligned with your requirements.
Why GL?
No matter what type of content we are creating for you, Goodman
Lantern delivers easy to
understand and authoritative writing services.
Through our services, we position your brand as an industry
leader
among your peers and customers.
Native-English Content Writers
With a team of first-language English content writers based around the world, Goodman Lantern is able to tap into the skills of a range of industry experts. Together, we take your marketing efforts to the next level.
SEO Experts
We are leaders in the field of search engine optimisation. We do in-depth research and use industry-appropriate keywords to get your business noticed and to generate leads.
High Conversion Rate
With a professional writing team who are constantly on top of industry trends, we write content that converts into new customers and sales for your business.
Thorough in Our Approach
We write research-driven content based on factual information. We dedicate a large portion of our time to this process to ensure everything is cross-checked and accurate.
High Content Standards
We have developed an in-house knowledge base, built on the highest industry standards. This means you can expect only the best with every piece of content we write for your business.
Personal attention
With your dedicated project manager, you are guaranteed personal attention and a direct line to the team working on your project. This ensures that projects stay on track and all deadlines are met every time.
Get in Touch
Connect with us to take your brand to the next level. We will help you decide what the best content marketing approach for your business would be. Book a discovery call with us and we’ll get started on a quick marketing audit to help you figure out your next steps.
Contact Us
"The team was approachable and did an excellent job at coordinating with me to keep the project on track." Poonam Singh,
Zoho - Senior Marketing Manager