What Are Technical SEO Services?
Technical SEO refers to the process a website must undertake to meet the requirements and standards of modern search engines. These tasks include website architecture, loading time, rendering, and indexing.
The technical aspects of a website help search engine bots better crawl and inspect your website pages. If done correctly, and if the website adheres to many of the current SEO standards, the robots will bolster the website SEO rating, and the website itself will move further up the ranking ladder.
Technical SEO services are designed to decrease and eliminate any inaccuracies or errors your website may have that hampers its search engine ranking. These services ensure a clean, high-quality website that bots rate as reliable, trustworthy, useful, and credible.
Technical SEO services include on-site and performance optimisation, improving structural data, incorporating Javascript, and thickening out content forms. Each SEO activity boosts the value of the website page and increases its likelihood of ranking higher on search engines.
Why your brand needs a Technical SEO
Agency?
Whether you have valuable, long-form content or the most user-friendly website, your website will receive few views if your technical SEO is not up to scratch. That’s why technical SEO is one of the most important services to apply to your website.
However, you can’t rely on just anyone to tackle this vital task. Mobilising your entire website, from the various pages to the backend, is a large and complex process. To ensure your website is optimised to the best of its ability, you need professionals.
As a technical SEO agency, we understand the importance and complicated nature of technical SEO. Our team of professional SEO experts hold extensive experience in the online realm and craft reliable and high ranking websites
Benefits of Technical SEO
There are numerous benefits to updating your website’s technical
SEO. Some benefits include:
Better SEO Results
Improved search ranking leads to a high percentage of website traffic and lead generation. Increasing your rank draws more viewers onto your page and bolsters your website’s level of user satisfaction, which, in turn, transforms your site into a trustworthy and reliable source.
User Experience
Not only do your audience members and website readers enjoy hopping onto your site, but search engine robots are more likely to interact and positively rate your website as a result, too. If your website is slow, uncompleted, or lacks user-friendliness, it will be abandoned by both viewers and crawlers, resulting in a low ranking and fewer leads.
Boost in Conversion Rate
The better search ranking your website receives, the more viewers it will attract. Bringing more people onto your website that ranks highly for credibility, reliability, and user-friendliness results in higher conversion rates and lead generation.
Efficiency
More traffic means your website needs to handle the vast amount of visits it receives. Having a fast, efficient website boosts user-friendliness and sets your website up for success.
Our Technical SEO Services
Technical SEO Audits
We perform technical SEO audits that analyse the technical aspects of your website as a whole. We can identify both the successes and problems with your website SEO to ensure we apply the correct improvements with this information.
On-Page SEO
We curate each page of your business website to reach the highest SEO standards. On-page SEO includes determining specific industry-related keywords, developing title tags and headings, and improving internal links and content.
Crawlability & Sitemaps
Improving crawlability involves eliminating index issues, increasing site speed, and ensuring a smooth transition from one page to another. Sitemaps categorise your website’s most important pages according to their content. These pages can either be distinctive of XML or HTML.
Mobile-First Indexing
We undertake mobile-first indexing to ensure the usability and readability of your website on mobile devices. Since many people view websites via their cell phones, it’s essential to optimise your web page for computers and phones.
Site Structure
If you have numerous pages on your websites that don’t link to one another and are difficult to navigate, your website will be poorly ranked. As a technical SEO agency, we ensure your site structure is simple yet effective for the best search engine results.
Internal Links
Incorporating links from one page of your website to another is a crucial aspect of SEO. This notifies crawlers of the significance and reliability of each page, helping improve its trustworthiness. This also bolsters navigational uses and standards, assisting bots to rate your website more positively.
Site Speed and Performance
We will increase your site speed and performance with our deep understanding of websites and back-end production. This benefits your business, your website users, and satisfies crawlers to optimise your ranking.
Structured Data Markup
We curate a structured data markup to help search engine crawlers process your site’s content more efficiently.
Penalty Recovery
This service is a clean-up of your website’s backend and loose ends. For example, unresponsive or unreliable backlinks may be hampering your site’s search ranking. We come in to perform a renovation of links and content to ensure maximum efficiency and credibility.
Website Migration
We undertake the process of creating substantial changes that improve the overall wellbeing of your website for it to rank higher on search engines. This project involves rejuvenating the website platform, design, structure, and content.
Speed Optimisation
As part of our technical search engine optimisation services, we improve your website’s loading time and overall speed. This increases user friendly and satisfies the search engine crawlers.
How Technical SEO can Boost your Online Presence
Improving your technical SEO efforts goes a long way in the online world. Having a company website that provides concise content, loads at an increased speed, and includes a definitive sitemap can help turn your website from ordinary to extraordinary.
When your website’s technical SEO is uplifted to meet the high standard of search engine crawlers, your website will be viewed by an increased amount of people. Since your website is placed at the top of the ranking chart, viewers instantly gain a higher level of trust for your website and your brand by extension.
Our Technical SEO Process
Our technical SEO services begin with an in-depth analysis of your current website, SEO efforts, and content.
In addition, we conduct research into your business objectives, goals, target audience and required SEO improvements.
Our talented writers, editors, marketers, and SEO experts develop a plan to uplift your website’s SEO practices. This includes backlinking, content creation, speed improvement, site mapping, and indexing, to name a few.
We then work on implementing all the SEO services your website needs to increase its ranking, visibility, and credibility.
After we’ve completed the SEO process, we conduct a reporting and performance session where we analyse the results of your website improvement.
Why Should You Choose Us!
On-Site Specialists
As a Technical SEO agency, Goodman Lantern harbours a host of SEO specialists from around the world. With experience, skill, and unparalleled knowledge of SEO practices, our team of professionals will uplift and transform your website to ensure only the best results.
Transparency and Personal Attention
During your time with us, we will remain in constant contact with you to ensure your business needs are being met and you are satisfied with our work. We host regular update sessions to report our progress and deliver drafts for your approval.
Up-to-date on Digital Trends
We adhere to the latest digital standards and ensure all of the work we produce is up-to-date on the current trends, positioning your company as a thought leader in your industry.
Industries We Serve
SaaS
The SaaS industry is both complex and constantly evolving. Don’t lose relevance or complicate your company message with a confusing website. As a technical SEO agency, we cultivate a rejuvenated website that speaks to your target audience while satisfying demanding SEO website crawlers.
Incorporating the latest digital trends and revitalising your SaaS website to suit search engines is key to a successful and sustainable business in the SaaS industry.Our team of professionals are on hand to optimise your website to the point of perfection.
With a fast, concise, and relatable website, we will help your company drive measurable leads, generate more prospects, and secure revenue for your SaaS business.
Learn MoreTelecom
The telecom industry is booming, and it’s only gaining in popularity. Stay up-to-date and on form with the industry and digital trends to enhance your growth opportunities.
Our technical SEO services ensure that your website is optimised for both your target audience and search engine crawlers. From in-depth and relatable content to improving website speed and site mapping, we will help improve your company’s visibility and credibility.
With our technical SEO experts, you get noticed by the right people, bolster your website traffic, and generate more leads.
Learn MoreAugmented Reality
This industry is at the forefront of the technological future. Your website needs to showcase its reliability and relevance as an augmented reality business.
Enhance your website’s performance and boost your traffic with our technical SEO services. We analyse your business and company website to develop a strategy that will magnify your lead generation and position your company as a thought leader in the augmented reality industry.
Let us help you put your best foot forward with professional technical SEO services.
Learn MoreOur Clients Love Working With Us Because We Believe in Collaboration
At Goodman Lantern we’re all about building long-term, successful relationships with our clients. We take the time to get to know their business AND the people behind the brand. In true collaborative spirit, we do everything we can to tell your story and help your business grow.
“Goodman Lantern has an unparalleled level of skill and talent, coupled with a keen understanding of implementation.”
“Whenever we’ve provided feedback or suggestions they have always been receptive and open to making changes.”
“Their responsiveness to feedback, ability to quickly learn about new industries, and commitment to quality contribute to a collaboration that will continue into the foreseeable future.”
Frequently Asked Questions
Technical SEO Includes Enhancing Your Website To Satisfy Robot Crawlers Positively Ranking Your Website. Technical SEO Practices Include Site Mapping, Indexing, Speed Recovery, And Backlinking.
Every Business And Company That Has A Website Requires SEO Services.
Technical SEO Is No Easy Or Simple Task. Many Complex Aspects Go Into Curating A Website That Satisfies Search Engine Crawlers.
If Done Incorrectly, Your Website Will Rank Poorly On Search Engines, And Your Website Traffic And Visibility Will Dramatically Decrease.
While Some Results Can Be Witnessed Immediately, Sustainable And Active Results Are Typically Experienced Three Months Or More After Implementation.
Get in Touch
Improve your search engine ranking and bolster your brand’s visibility with professional technical SEO services.
Book a consultation call or send us an email, and we’ll begin the process of updating and optimising your website for the best results.
Hundreds of Businesses
At our core, we’re a content marketing agency. But we have a bigger ‘why’ that supports what we do.
By choosing Goodman Lantern as your content creation partner, you’re making a pretty big impact too. You’re helping us to act with integrity by providing remote work opportunities to women, many of whom are the breadwinners of their families.
Want to have a bigger impact? Get in touch with us at impact@goodmanlantern.com or learn more.