Build a Stronger Brand Through
High-Quality Content
To grow your fintech brand, creating and distributing high-quality content that resonates with your target audience is essential. This means producing engaging blog posts, informative videos, and visually appealing infographics that educate and inform potential customers about your products and services. A good fintech copywriter can do all of these things.
By consistently producing high-value content, you will establish your brand as a thought leader in the fintech industry and build trust with your audience. Additionally, investing in paid promotions and search engine optimization can help get your content in front of the right people at the right time. With a strong fintech content marketing strategy, your brand can attract and retain loyal customers while driving growth and success.
Strategic Content Helps Fintech Companies Build Trust and Authority
Fintech is a competitive space and by its nature, also inherently sensitive from the users’ perspective, and strategic content can help you build a strong foundation of trust with your clients.For many people outside the industry, concepts from finance and fintech are complex and confusing. Well-written educational content can simplify these topics and empower people with knowledge.
There is a common perception about the finance industry that there are often hidden fees and charges. Sharing relevant information with complete transparency and without ambiguity will put your business in a favorable light. Financial data is sensitive, and a detailed overview of the security measures and regulatory compliances undertaken by your business to safeguard your clients’ data can go a long way in inspiring confidence among them.
Several types of content – blogs, white papers, case studies, newsletters, and testimonials – allow your business to connect with prospective customers and also establish you as a thought leader in the industry.
Fintech Content Writing Services for
Various Industry Verticals
Whether your fintech business is consumer-facing – such as using AI to make complex financial products more accessible – or focused on payments, like offering a digital wallet, we can help. If your offering is B2B, we’ve got you covered too. This could include payment gateways that work across platforms or smart algorithms that take on actuarial tasks for insurance companies. Our fintech writers will deliver top-quality content tailored to your specific needs.
Our fintech copywriters also understand the intricacies involved in different business verticals within the larger industry and present information to your customers in ways that are easy to understand. They use infographics, charts, and tables, hypothetical examples with simple numbers, and other visual aids, where appropriate, to make the reading experience less daunting for visitors to your website.
Content Services We Offer for
Fintech Companies
Goodman Lantern is a fintech content writing and marketing agency that can help brands in the industry grow by providing high-quality content that resonates with their target audience. Below are some ways in which our fintech content writing services can help create a powerful online presence and ultimately grow your brand.
Thought Leadership
By creating insightful and informative thought-leadership content, such as white papers, we can position your fintech brand as an industry leader, helping you gain credibility and build trust with your target audience.
Content Marketing
Our strategists can help you create and implement a content marketing strategy for your fintech company that focuses on attracting and engaging your target audience, driving traffic to your website, and increasing brand awareness.
Social Media Marketing
We can help you leverage social media platforms to reach and engage with your target audience, building a community around your fintech brand and driving more leads and sales.
Search Engine Optimization
Our fintech copywriters can help you optimize your website for search engines, boosting your visibility and brand awareness, and making it easier for your target audience to find you online.
Case Studies
Read all about our work for our clients in the case studies below.
We can help optimize website content for your online store
Our e-commerce content writing services were used by a well-known global manufacturer of power tools to optimize their product and category descriptions. Our involvement led to a 40% increase in website traffic.
Read more about our work hereUsing long form content, we can amplify your sales and boost your online presence
An e-commerce software firm needed our services to create long-form content. This allowed us to offer consistent and compelling content to educate their audience.
Read their story hereHelping Hundreds of Businesses with
Our Expertise & Dedication
Our Collaborative Approach Means Our Clients Love Working With Us
At Goodman Lantern, we believe in building productive and long-term relationships with our clients. We take the time to get to know their business as well as the people behind the brand. After that, we do everything we can to tell their story and help their business grow.
"“Goodman Lantern has an unparalleled level of skill and talent, coupled with a keen understanding of implementation."
"The project management system blew me away"
"Whenever we provide feedback or suggestions, they have always been receptive and open to making changes"
Pricing Plans
We tailor-make packages and pricing structures to suit your budget. No matter what your content needs, we can work out a plan perfectly aligned with your requirements.
Here’s How Our Professional Fintech Content
Writers Can Help You
With educational and up-to-date content, our fintech copywriters can break down complex concepts from both finance and technology industries, so that visitors to your website can easily understand your offerings.
We use a multi-channel communication approach to maximize the reach of your message. Our writers are proficient in creating engaging content for blogs, white papers, newsletters, and social media posts. This wide variety of formats all have their strategic importance alongside your website
We also focus on customer-centric content to ensure your business caters to your specific target market. So our writers take the time to research your audience before writing content that is tailored to their preferences.
Creating impactful content is only half the challenge. We also have content marketing experts in our team who can advise you on the best content strategy to ensure that it reaches your desired audience. This approach will generate high-quality leads to help your business grow.
Fintech Content Writing Services FAQs
These are specialized writing services that focus on creating content for the financial technology industry. Depending on the specific needs of your business, this content may include articles, white papers, blogs, reports, and case studies.
Fintech companies need writing services to help them communicate complex ideas and financial concepts to their target audience. Content marketing services can also help fintech companies increase brand visibility, attract new customers, and establish thought leadership.
We provide a wide range of content for the fintech industry, including thought leadership pieces, industry reports, product descriptions, blog posts, and social media posts. The type of content provided will depend on the particular needs of your company and business.
Fintech is a broad and diverse field, and our services support a wide range of businesses within it. Whether your brand focuses on digital-first solutions like e-commerce and payment wallets, or operates in more traditional industries like banking, investments and insurance, we tailor our content to suit your needs.
Our fintech copywriters typically have a background in finance, economics, or technology. They also have excellent writing skills, extensive knowledge of the fintech industry, and the ability to communicate complex ideas clearly and concisely.
The cost will depend on the project's complexity, the amount of research required, and the experience of the writer assigned to your project. We will give you a detailed quote upfront, and the work starts only after your approval of the cost.
We have a quality assurance process to ensure the content we produce is accurate. The written content is well-researched and edited before being sent to you. Revisions are also possible after client feedback.
We have strict policies to protect the confidentiality of our clients' data and information. This includes non-disclosure agreements, secure file sharing, and data encryption.
Get in Touch
Connect with us to take your fintech company to the next level. We will help you decide on the best content marketing approach for your business. Book a discovery call with us and we’ll get started on a quick marketing audit to help you figure out your next steps.
Reach us at +1 929 299-3999 or email us at info@goodmanlantern.com.