Scriptwriting Services that Captivate,
Connect, and Convert Your Audience
As a professional scriptwriting agency, we understand that a well-written script can create a little bit of magic. It transforms videos, podcasts, or webinars from simple recordings into compelling content.
A great script is also the starting point for attracting and engaging your target audience. It can be used to educate customers about your brand or offering, or to convert with a demonstration of why your solution or platform is the perfect fit for your audience’s pain points.
Whether you’re a startup launching its first podcast or a global corporation expanding your video content to new platforms, our talented scriptwriters know how to make your story engaging.
We also have extensive experience working across verticals like SaaS, fintech, B2B, telecommunications, and more, so we can write any story for any industry.
Benefits of Hiring Professional
Scriptwriting Services
Poorly-written content burns brand credibility quickly – especially in video, where you have only seconds to grab attention before viewers click away. Professional scriptwriting services give you an edge in creating content that’s immediately impactful and keeps your audience coming back for more.
By working with a professional scriptwriting agency like Goodman Lantern, you ensure content that generates high impact across formats, from podcasts and marketing videos to explainers or brand-building fireside chats. That includes helping you hit key milestones like building trust with your audience, increasing brand visibility, improving brand engagement, and extending your reach with new campaigns and products.
A great video can also massively improve your sales funnel, boosting conversion rates and generating higher-quality leads. Especially when the content you’re putting out is perfectly aligned with your audience’s interests and needs – and where they are in the buying cycle.
Our scriptwriting team also has experience writing for a wide variety of formats, including podcasts and tutorials – so you can take your marketing strategy in any direction.
Our Script Writing Process
A process tailored to your needs
The scriptwriting process can be as hands-off or hands-on as you like. Whether you prefer to outsource completely or be closely involved, our team adapts to your workflow and makes it happen. Just think of Goodman Lantern as an extension of your existing marketing team.
A dedicated team
Our scriptwriting process starts with discussing your content needs and business goals with our team. Each client works with a dedicated team consisting of a project manager, writer, and editor. We add designers, content strategists, and SEO specialists to your team as requested, and depending on project needs.
In-depth research
Our experienced scriptwriters conduct in-depth research to align scripts with your business goals. This includes teasing out the best angle and positioning for your product or service, and defining the target audience. We can also interview your company’s subject matter experts before starting scriptwriting, if needed.
Ongoing support
Once your video content has been finalized, our team can also provide additional support for content distribution, video production, and performance analysis. We also offer content strategy support, to help you ensure your content finds the right audience.
Why Your Business Needs
Scriptwriting Services
If you’ve written other types of content, you might think writing your own scripts is easy. But scriptwriting is a specialized skill. Trained scriptwriters have the expertise to perfectly blend facts and storytelling into cohesive content that will attract your audience.
That’s where we come in. Goodman Lantern’s trained scriptwriters are fluent in the art of storytelling and have the technical expertise to create scripts that help you meet any business objective.
Outsourcing script and screenwriting to our team saves your business money and time. And it ensures your scripts are perfectly pitched to deliver the results you want – whether it’s increasing conversions or educating a new audience segment about your offering.
Why You Should Choose Our
Scriptwriting Services
A Network of Native English Content Writers
Our global team of scriptwriters and editors brings first-language expertise to your project. That includes localizing for language conventions and ensuring each script hits the right tone, whether it’s a sassy explainer video or a serious technical demo.
Target Audience Analysis
The Goodman Lantern team offers in-depth analytical support to help you stay up-to-date with the latest digital trends and audience media behaviors. This allows you to tailor scripts to target the ideal customer segments for your offering, while also meeting key business goals.
Increased Lead Generation
Our scriptwriting services team writes convincing copy that generates leads and encourages your audience to take action. That includes pitching scripts at the right level for different stages of the sales funnel, to improve engagement and conversion rates.
Expertise Across Industries
The Goodman Lantern team includes scriptwriters, editors, and business experts with experience across a wide range of verticals and projects. Verticals we’ve worked with include SaaS, fintech, telecommunications, gaming, B2B, AI, and more. That means we know what moves the needle for your industry.
Digital Trend Expertise
Keeping up with the latest digital trends is a full-time job – one that most business teams don’t have time for. Our video and scriptwriting experts ensure your content aligns with best practices and emerging online opportunities. The result is improved visibility and a brand voice that gets you noticed for all the right reasons.
Your Own Dedicated Team
Working with Goodman Lantern means having your own dedicated team – from project manager to scriptwriter and editor, you’ll always be working with the same people. Over time, that means we’ll get to know your business and brand inside and out, making it easier to deliver content that meets your goals every time.
Industries We Serve
SaaS
SaaS offerings are increasing in popularity. That’s great for business, but only if your SaaS brand can differentiate itself in a crowded market.
As a best-in-class scriptwriting agency, Goodman Lantern has the experience to guide you through what works and what doesn’t when it comes to SaaS video. Our expert scriptwriters can help position your business as a thought leader in your industry, increasing brand authority.
We also take the time to understand what makes your solution so innovative, so that we can present it to your audience in a way that builds trust and customer loyalty.
The result is a video strategy that builds leads, drives conversions, and gives your brand an authentic and unique voice.
Learn MoreTelecommunications
Telecom solutions can be tough to explain on video. Products and services are often highly technical, but your core message still needs to land with a broad, often non-technical audience. To get it right, you need scripts that strike the right balance between explaining what makes your solution innovative and steering clear of jargon.
At Goodman Lantern, our expert scriptwriters know how to present that kind of complex technical content in a way that’s easy for any audience to understand. That includes working with your subject matter experts to understand your offering and what makes it unique.
The result is accessible script copy that positions your company as a thought leader in the industry. And that helps you meet key business goals such as lead generation, education, increased reach, and more conversions.
Learn MoreAugmented Reality
If you’re in the AR industry, you already know that augmented reality is one of the most innovative offerings out there – one that’s changing the way people interact with products and services, and even the world around them. How do you communicate the “wow” factor of this tech? With equally imaginative scriptwriting services.
At Goodman Lantern, we help AR companies tell appealing stories that connect technical innovation with real-world impact. Our scriptwriters are adept at translating the selling points of your offering into clear, engaging video scripts that spark audience curiosity – and position your brand as a go-to thought leader.
From that initial touchpoint, we support you at every subsequent stage of the marketing funnel as well, building curiosity into qualified leads and conversions.
Learn MoreWhy Clients Love Working With Goodman Lantern
At Goodman Lantern, we believe in building a long-term, successful partnership with every client. We take the time to get to know their business and the people behind the brand. We work as hard as you do to grow your business so that your success becomes a collaborative effort.
“Goodman Lantern delivered everything that I asked and they committed to. They were also great communicators during all parts of the process.”
“Whenever we’ve provided feedback or suggestions they have always been receptive and open to making changes.”
“Outsourcing is fraught with dangers but somehow Goodman Lantern makes it so seamless. It’s not just the final delivery that is impressive but their constant feedback and re-framing of the brief, which is where the real value add and efficiency is.”
Scriptwriting services FAQs
Scriptwriting is a specialized skill. It requires a combination of in-depth language knowledge and the technical skillset to write great copy for video. Those facts make it distinct from other types of content writing, which are often completed by more general copywriters. A script writing agency can also support you with SEO expertise, content strategy, and even video production.
As the business owner/employee and customer, you own the copyright to any work produced.
Absolutely. Every project includes a round of revisions to make sure the script feels just right. If you have feedback or need tweaks after the first draft, we’ll refine it until it fits your vision.
Yes, you can view some of our successful campaigns here.
Our scriptwriters usually complete a script within two weeks – but it also depends on the type of project, the length of the script, and any additional requirements you have, such as interviewing subject matter experts.
We serve a wide range of industries, including Insurance, Travel, Entertainment, Aerospace, Manufacturing, and Sustainability. View our full list of industries here.
Get in Touch
Ready to uplift your brand, attract new customers, and generate more leads with captivating scriptwriting? We’re here to help. Pop us an email or book a discovery call, and we’ll start taking the first steps towards creating the perfect script for you.