Originally published May 13, 2016 , updated on April 24, 2025Published Date: The date when the blog went live on GL website.Updated Date: The latest date when the GL Content team updated this blog.According to Statista, 2014 was hailed by many tech publications and experts as the “Year of the Wearable“. The burning question, at this […]
Wearable Technology Trends to Look Out For Read More »
Originally published May 12, 2016 , updated on September 14, 2024Published Date: The date when the blog went live on GL website.Updated Date: The latest date when the GL Content team updated this blog.The focus of the modern marketing environment has become increasingly online-based with all types of campaigns running simultaneously via multiple channels. Unfortunately,
Online vs Offline Marketing: It’s a Balancing Act, Not A Choice Read More »
Originally published May 11, 2016 , updated on April 3, 2025Published Date: The date when the blog went live on GL website.Updated Date: The latest date when the GL Content team updated this blog.Event trends are rapidly beginning to lean towards virtual reality. The required technology has become consumer-ready and the consumers themselves hanker after
The Uprising of Virtual Reality and 360 Video Read More »
Originally published May 10, 2016 , updated on September 14, 2024Published Date: The date when the blog went live on GL website.Updated Date: The latest date when the GL Content team updated this blog.Call it “eco-friendly”, “green”, or “environmentally responsible” – whichever phrase you prefer, sustainability is here to stay. Particularly in the world of
Sustainability Trends to Look Out For in 2016/2017 Read More »
Originally published May 9, 2016 , updated on September 14, 2024Published Date: The date when the blog went live on GL website.Updated Date: The latest date when the GL Content team updated this blog.As a rule, customer insights have always been based on data. They’re sheets of digits, all representing a facet of the prospective
Using Big Data to Launch Successful Events Read More »
Originally published May 6, 2016 , updated on September 16, 2024Published Date: The date when the blog went live on GL website.Updated Date: The latest date when the GL Content team updated this blog. The marketing world is constantly awash with new buzzwords. But, few have such potential to revolutionize the events industry than, “omni-channel
Omni-Channel Marketing: The Next Big Hit at Your Event Read More »
Originally published May 5, 2016 , updated on May 26, 2023Published Date: The date when the blog went live on GL website.Updated Date: The latest date when the GL Content team updated this blog.The corporate world is continuously evolving as new people, companies, and ideas enter the market. Younger generations are forever influencing the business
Experience-Focused Events – A Major Trend for the Foreseeable Future Read More »
Originally published October 15, 2015 , updated on September 17, 2024Published Date: The date when the blog went live on GL website.Updated Date: The latest date when the GL Content team updated this blog.There are a few phrases in the business world that can strike sudden fear into the hearts of newcomers. One such term
Market Entry Strategy: The Basics Read More »
Originally published October 13, 2015 , updated on March 22, 2025Published Date: The date when the blog went live on GL website.Updated Date: The latest date when the GL Content team updated this blog.Identifying and defining new market segments can present many exciting opportunities. When done in a professional manner, it is possible to find
Identifying New Market Segments Read More »
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