Author name: GL Content Team

Originally published August 20, 2024 , updated on September 30, 2024Published Date: The date when the blog went live on GL website.Updated Date: The latest date when the GL Content team updated this blog.B2B marketing is a dynamic, ever-changing industry. As such, effective communication is crucial. But effective communication isn’t just about selling a product […]

Originally published December 13, 2022 , updated on July 15, 2024Published Date: The date when the blog went live on GL website.Updated Date: The latest date when the GL Content team updated this blog.Search engine optimisation (SEO) is a common phrase in digital marketing. It covers everything from finding the right keywords to navigating complex

Originally published December 13, 2022 , updated on July 15, 2024Published Date: The date when the blog went live on GL website.Updated Date: The latest date when the GL Content team updated this blog.Artificial intelligence (AI) has recently made inroads into various industries, and the copywriting field is no exception. Several software programmes claim to

Originally published December 6, 2022 , updated on July 16, 2024Published Date: The date when the blog went live on GL website.Updated Date: The latest date when the GL Content team updated this blog.The healthcare industry relies on accurate messaging. Be it explaining the importance of vaccines or talking about a new treatment – the