Originally published December 17, 2020 , updated on January 18, 2023

Published Date: The date when the blog went live on GL website. Updated Date: The latest date when the GL Content team updated this blog.

Our Streamlined Content Marketing Process

A dedicated marketing system that bolsters growth in businesses

Our Services are Designed to Help You Answer these Questions:

Can your audience easily find you online?

If your audience can find you, how do they perceive you online?

What does your online reputation look like?

How are you ranked in search engines?

Do people trust your opinions and expertise enough to buy from you?

Consumer Buying Decisions Start Online.

If they can’t find you online, and they can’t find you on social media, you can’t reach them.

Our 3-Step Process

We take a holistic approach to content marketing.

1

STEP

Planning

We help you come up with a detailed content calendar based on your goals and needs. We take the time to consider your audience, what they’re looking for and where they hang out online.

Two team members working together to schedule and plan content at a content marketing company

2

STEP

Execution

Our native English content writers draft unique, insightful, and impactful content for your brand.

 

See our content writing subscriptions here.

Team members working together at a content writing agency

3

STEP

Distribution

 

We help you distribute your content on the right platforms, getting your message in front of the right audience.

A person holding a laptop illustrating the results of using professional content writers
A women working on a laptop at a window developing content in a presentation

Every type of business needs to be communicating with customers and potential customers. These days social media posts, videos, and blog posts are a must when it comes to staying top of mind and ranking high in search results.

These days, consumers are very savvy about choosing products and services to buy online. You will only be considered if you have a strong online presence.

Not All Customers Are Created Equal

At Goodman Lantern, we understand that every business has a different voice, different values, different goals, and different approach to communicating with your audience.

 

We don’t offer a cookie-cutter approach to our content marketing services. We don’t believe in a one-size-fits-all approach. Instead, we look at each client individually and spend time developing a tailored content marketing package that will help you achieve your specific goals.

Three steps of content marketing shown as an illustration with three people holding a laptop and pieces of paper

Each one of our customized content marketing packages consists of the perfect mix of services from our core offering:

Blog Writing

Social Media Marketing

Email Marketing

Lead Generation

Want to know what the best content marketing approach for your business is?

Book a discovery call with us and we’ll get started on a quick marketing audit to help you figure out your next steps.