Originally published October 22, 2021 , updated on November 8, 2021

Storytelling Services

Storytelling is a powerful tool in communication. At Goodman Lantern, we have perfected the art of telling engaging, memorable stories. We can help you tell your brand’s story and connect with your audience at a deeper level.

A good story evokes emotions. It can spark curiosity, convey values, and foster community. You need a good story that will tap into the emotions of your audience and resonate with them.


Goodman Lantern has a team of master storytellers who have extensive experience in creating cohesive narratives that inspire. As an international content marketing agency, we know how diverse audiences think and feel. We use our storytelling skills to help tell your brand’s story and help you stand out from the crowd.

Why do You Need this Service?

A story can convey information, evoke emotion, and spur action. It can inspire an audience to care for a company. Stories form the backbone for the rest of your content and marketing strategy. When it comes to crafting such an important narrative, why not get a seasoned storyteller?

At Goodman Lantern, we work to understand your brand, your voice, and your ethos. We distill that into an impactful narrative that motivates an audience to become a loyal customer. We know how to write captivating tales that will maximize your brand’s visibility, profit, and impact.


We use a multitude of storytelling techniques to design consistent messaging for all your sales and marketing content. We then promote the narrative through strategic mediums so your story realizes its full potential.

Industries We Serve



SaaS companies are providing useful software services to a wide audience. Our storytelling techniques bring the human element into digital spaces to help SaaS companies connect more deeply with their customers.

Subscription Economy

The Subscription Economy is taking off like never before. As a content marketing company, we devise effective narratives that create a lasting positive impression and ensure the sustained growth of the company.


IT & Software

The Software sector is one of the most saturated markets that shows no signs of slowing down. We tell your company’s story as an incredible and valuable tool to differentiate you from your competitors.

Banking, Finance and Insurance

For Insurance companies, a real and transparent story can go a long way in creating brand loyalty. We design stories to humanize the brand and show their customers the people behind the product.


The Telco sector deals in communication and messaging. We equip Telco companies with a compelling story, so they can express their message directly to their customers.


Pricing Plans

We tailor-make packages and pricing structures to suit your budget. No matter what your content needs, we can work out a plan perfectly aligned with your requirements.

Why GL?

Whether we are writing about your founder or designing a marketing narrative, Goodman Lantern delivers on impact. Our clients trust us with their stories and we are honoured to be the ones to tell them. As a content marketing agency with substantial experience and expertise in storytelling, we are uniquely positioned to help you make an impact on your audience.


Native-English Content Writers

We are a diverse content marketing agency that consists of first-language English content writers. They combine their proficiencies to write compelling stories that help companies connect with a universal audience.

SEO Content Writing

SEO Experts

Our team deftly wrap SEO keywords and tools within organic narratives to ensure that your story gets the maximum reach in the digital space. We take on thorough research to find the right keywords that will help make your story generate the most leads.


High Conversion Rate

Our highly qualified and competent team crafts stories that stimulate imagination and action in the audience. This converts a passive audience into active and loyal customers.


Thorough in Our Approach

Customers are more likely to remember information when it comes packaged in a story. We use our research and data to educate the audience through memorable narratives. We find a way to help the audience connect to the product while getting the right information.


High Content Standards

At Goodman Lantern, we maintain the highest industry standards for content. The stories we write for our clients are written according to the latest, revised version of our internal knowledge base.


Personal attention

We assign a project manager to every client to ensure personal attention and ease of communication. They serve as a direct line to the rest of the team and guarantee that the project gets completed with the best results.

Get in Touch

Connect with us to take your brand to the next level. We will help you decide what the best content marketing approach for your business would be. Book a discovery call with us and we’ll get started on a quick marketing audit to help you figure out your next steps.