Originally published July 22, 2021 , updated on December 4, 2021

Copywriting Services

Goodman Lantern’s writers have the skills to use audience research and data to deliver advertising copy that attracts your ideal customer base and directs them to action.

With native-English copywriters based around the world, we have vast resources at our disposal. Our network of content writers and ad copy experts allows us to plug into and connect with any audience, anywhere in the world.


At Goodman Lantern, we use content writing and content marketing to help our customers cut through the noise and rise to the top. We provide a custom ad copy writing service that gets your b2b and SaaS business noticed by potential customers.


You use the best hardware and software in your company, right? So, why not use the best ad copywriting services, too?

Why do You Need this Service?

From audience research to copywriting and making adjustments, Goodman Lantern takes care of all your ad copy needs.

Together, we decide on the primary purpose, audience, and messaging of each advertisement and we tailor the copy around that. Advertising is a key marketing tool at your disposal to help achieve your business objectives.


We use positive messaging and language to generate new leads and business for you. Our copy is clear, concise, consistent, and enticing to your audience. Make use of our ad copywriting services today for impactful advertisements that provide messaging that informs customer decision-making.

Industries We Serve



With our in-depth audience research, we create advertising copy that breaks down complicated jargon and generates measurable leads, provides growth opportunities, and secures revenue for your SaaS business.

Subscription Economy

More people are moving towards a subscription-based life. With so many products out on the market at the moment, we ensure that your advertisements shine through and grab the attention of your desired audience. We craft custom copy that encourages customers to spend their money with you.


Crafting advertising copy that is appropropriate to your audience is one of our key strengths. We take an insights-driven approach to develop copy that speaks to the telecoms industry and audience. Our telecoms content service is consistently digestible and encourages potential new customers to do business with your company.

Banking, Finance and Insurance

We use advertising copy to develop messaging that encourages new customers to come on board with your insurance company. We present complex financial terms in an easy-to-understand manner. We develop simple, snappy and impactful ad copywriting.


IT & Software

Software changes and updates all the time. You need to ensure your customers know about new products and changes that are happening. We convey these messages to existing customers while also getting you noticed by new customers.


Pricing Plans

We tailor-make packages and pricing structures to suit your budget. No matter what your content needs, we can work out a plan perfectly aligned with your requirements.

Why GL?

No matter what type of content we are creating for you, Goodman Lantern delivers easy to understand and authoritative writing services. Through our services, we position your brand as an industry leader among your peers and customers.


Native-English Content Writers

With a team of first-language English content writers based around the world, Goodman Lantern is able to tap into the skills of a range of industry experts. Together, we take your marketing efforts to the next level.

SEO Content Writing

SEO Experts

We are leaders in the field of search engine optimisation. We do in-depth research and use industry-appropriate keywords to get your business noticed and to generate leads.


High Conversion Rate

With a professional writing team who are constantly on top of industry trends, we write content that converts into new customers and sales for your business.


Thorough in Our Approach

We write research-driven content based on factual information. We dedicate a large portion of our time to this process to ensure everything is cross-checked and accurate.


High Content Standards

We have developed an in-house knowledge base, built on the highest industry standards. This means you can expect only the best with every piece of content we write for your business.


Personal attention

With your dedicated project manager, you are guaranteed personal attention and a direct line to the team working on your project. This ensures that projects stay on track and all deadlines are met every time.

Get in Touch

Connect with us to take your brand to the next level. We will help you decide what the best content marketing approach for your business would be. Book a discovery call with us and we’ll get started on a quick marketing audit to help you figure out your next steps.